Team and Role Introduction:
Founded in 2012, Lazada Group is the leading e-commerce platform in Southeast Asia. It is accelerating progress in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam through commerce and technology. With the largest logistics and payments networks in the region, Lazada is a part of its consumers' daily lives in the region and aims to serve 300 million shoppers by 2030. Since 2016, Lazada has been the Southeast Asia flagship platform of Alibaba Group, powered by its world-class technology infrastructure.

Responsibilities:
1、Manage and develop affiliate partnerships, ensuring alignment with Alibaba International's marketing strategies and goals.
2、Identify, negotiate, and onboard new affiliate partners, expanding the network and increasing brand exposure.
3、Monitor affiliate performance, analyze data, and optimize campaigns to maximize ROI and drive customer acquisition.
4、Collaborate with internal teams (e.g., Product, Creative, and Sales) to create compelling promotional materials and offers for affiliates.
5、Implement tracking mechanisms, measure campaign effectiveness, and provide regular performance reports to stakeholders.
6、Stay updated on industry trends and best practices, adapting strategies to maintain a competitive edge in the market.Responsibilities

1. 参与联盟Affiliate业务的增长运营，负责联盟Partner生命周期增长优化、联盟生态产品运营等。
2. 分析联盟渠道的数据表现，针对不同渠道、KOL的数据，及时调整策略，确定优化方案并推动落地。
3. 推动联盟系统产品优化，与产品、技术、算法、风控、财务等一起改进相关系统产品，提升联盟营销效率。
4. 与Local团队紧密合作，支持与优化东南亚各国家运营SOP、运营策略。

Requirements/Qualifications(must have):
1、Bachelor's degree in Marketing, Business Administration, or a related field.
2、Minimum of 3 years of experience in affiliate marketing, preferably in the e-commerce or B2B industry.
3、Solid understanding of affiliate marketing tools, platforms, and metrics, with experience using tracking software.
4、Strong analytical skills, with the ability to interpret data and make data-driven decisions.
5、Excellent communication and negotiation skills, with the ability to build and maintain relationships.
6、Self-motivated and results-oriented, with a proven track record of meeting targets and driving growth.
7、Familiarity with the Alibaba International platform and the global B2B market is a plus.

Requirements/Qualifications(must have)
1. 2-5年工作经验，对海外流量（Meta/youtube/Tik TOK等）、KOL网红、联盟CPS玩法有经验者优先；
2. 数据分析能力强，擅长通过数据发现问题与机会，具备SQL、phtyhon能力是加分项；
3. 沟通组织协调能力强，英文流利，心态开放，能与海外团队进行跨文化工作；
4. 目标感强，务实简单，擅长项目管理。