China Job Openings
Kenvue
Assistant Brand Manager
August 30, 2024
Description
-
Develop and execute innovative strategic portfolio strategies in alignment with company goals and objectives - Analyze market trends and consumer insights to identify opportunities for growth and differentiation.
- Lead digital strategy and responsible for digital content & media development
- Work with media team / smkt team / sales team / external agencies to provide end-to-end digital communication.
- Analyze market trends and consumer insights to identify opportunities for growth and differentiation
- Manage marketing budget spending by setting clear objectives and review mechanism, initiate adjustment on allocation to achieve higher effectiveness
- Evaluate and implement improvements for expediting new and existing products and programs
Qualifications
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3-4 years of experience in brand management or related field - Bachelor's degree (or above) in Marketing, Business Administration, or related field
- Proven track record of developing and executing successful brand strategies and marketing activities (IMC campaign & social seeding)
- Strong analytical skills with the ability to interpret data and make strategic decisions
- Excellent communication and leadership skills with the ability to collaborate effectively with cross-functional teams
- Ability to conduct advanced sales and competitive analysis
Primary Location Asia Pacific-China-Shanghai-Shanghai
Job Function Marketing
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