Hong Kong Job Openings

The Hong Kong Inclusion Platform

Brand Marketing Manager - in HK

FULL TIME

September 12, 2024

Responsibilities
- Lead the development of the Milwaukee brand in Asia, focusing on advertising, promotions, direct marketing, social media, and public relations.
- Manage the brand review process to ensure compliance with established policies and guidelines.
- Create and execute comprehensive brand strategies and promotional plans to enhance product visibility and ensure a unified approach.
- Drive strategic offline initiatives to increase sales through advertising, retail experiences, merchandising, events, and overall brand management.
- Develop standardized protocols for events and retail designs to facilitate efficient and cost-effective implementation across Asia.
- Conduct regular visits to sales locations to ensure adherence to brand standards and guidelines.
- Create dashboards to monitor and report on the effectiveness of brand activities and budget management.
Requirements
- Bachelor’s Degree or higher in Business Administration, Marketing, or a related field.
- 3-5 years of successful experience in Brand/Marketing, particularly in events and retail; experience in the power tool industry is a plus.
- Familiarity with retail merchandising is advantageous.
- Strong organizational abilities with capacity to prioritize tasks and meet deadlines.
- Excellent independent decision-making, planning, and problem-solving skills.
- Knowledgeable in social media and web strategies.
- Strong communication skills and a collaborative team player.
- Proficient in spoken and written Chinese and English; additional proficiency in another Asian language is preferred.
工作類型: 全職
薪酬： $30,000.00至$50,000.00（每月）

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