Responsibilities

• Campaigns execution: Lead the execution of marketing campaigns from start to finish, leveraging internal support, driving collaboration, and tracking results of campaigns. Likely to include PR, events, social media
• Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
• Sensitive towards user’s needs and experience on the Binance platform, able to innovate new ways to improve user experience/interaction/perception of the brand in a local context
• A sense of aesthetics, a love for great copy and strong communication ability
• Work with a global & regional performance team to maximise outcomes of global marketing activity for Binance New Zealand. This will include: Tracking and optimising performance (conversion rates, cost per acquisition) of acquisition marketing activity; Localising messaging to improve relevance and performance
• Gather best practice and global input to assist with activities e.g. PR, sponsorship, events
• Organisational Capability: Contribute to Binance New Zealand's position as a thought leader in the New Zealand & Global digital exchange industry
• Represent Binance New Zealand at industry events

Requirements

• 5+ years experience developing and executing successful marketing campaigns
• Detail and results-orientated, adaptability to work under pressure in a fast-paced environment
• Basic experience in design tools like Figma, Photoshop, Illustrator, Video editing software will be a plus
• Interest in Cryptocurrency
• Strong communication skills and an ability to deliver to deadlines
• A bias for results and execution, and the humility and confidence to put team success ahead of self
• Effective project management skills, the ability to think laterally, attention to detail, and strong organisational skills are essential.

• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)