JOB TITLE: SENIOR MARKETING MANAGER
REPORTS TO: SALES AND MARKETING DIRECTOR
LOCATION: LAGOS, NIGERIA
PURPOSE
The Senior Marketing Manager will be responsible for strategic marketing and
generating new businesses from a corporate perspective with customers in all
sectors of the economy. To be actively involved in the formulation of marketing
strategies aimed at meeting the set targets and ensuring efficient service
delivery to both new and existing clients. To Operate at the forefront of
marketing leadership, lead the development and execution of innovative
marketing strategies to drive brand awareness, lead generation, and customer
engagement.
KEY RESPONSIBILITIES

• Leading the development and execution of comprehensive marketing strategies and campaigns to achieve business objectives and drive growth.

• Managing and overseeing all aspects of marketing operations, including branding, digital marketing, content marketing, social media, and events.

• Collaborating with cross-functional teams to align marketing efforts with business goals.

• Analyzing market trends, customer insights, and competitor activities to inform strategic decision-making and identify opportunities for differentiation.

• Developing and managing marketing budgets, timelines, and resources to ensure efficient and effective execution of marketing initiatives.

• Monitoring and analyzing key performance indicators (KPIs) and metrics to track marketing performance and ROI, and optimizing marketing strategies accordingly.

• Building and maintaining strong relationships with key stakeholders, including customers, partners, and industry influencers.

• Leading and developing a team of marketing professionals, providing mentorship, guidance, and support.

• Using data and analytics to track the success of marketing initiatives and to make informed decisions about future marketing efforts.

• Working with product or service development teams to ensure new products are marketed effectively.

EDUCATION AND EXPERIENCE

• Bachelor’s degree in marketing, communications, or a related field; MBA or advanced degree is a plus.

• Proven experience in marketing leadership roles

• Minimum of 10 years experience in sales and marketing

• A professional qualification.

• High Proficiency in MS Office Suite

SKILLS REQUIRED

• Strong leadership and management skills, with the ability to inspire and motivate teams.

• Excellent communication and interpersonal skills, with the ability to build rapport and influence stakeholders.

• Demonstrated track record of developing and executing successful marketing strategies and campaigns.

• Deep understanding of marketing principles, strategies, and best practices.

• Able to work effectively with cross-functional teams, including sales, product development, and customer service.

• Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions.

• Strong analytical skills, with the ability to interpret data and generate insights to inform strategic decision-making.

Method of Application
Interested and qualified candidates should send their CVs to recruitment@stresertintegrated.com using SMM-24 as subject of the mail.
Job Types: Full-time, Permanent
Application Deadline: 13/10/2024