Job description
Job Title: Digital Marketing Manager
Location: Tower No. 7, First Floor, Street SSZBS Al Nahyan, Sector A, MB Commercial Block, DHA Phase ll, Islamabad, Pakistan
Job Type: Full-time
About Us: Q Mechanics PK is a renowned 360-degree digital marketing agency. We are your expert digital partners showcasing your brand. From designing and development to comprehensive marketing solutions, we provide a one-stop solution for all your business needs.
Job Summary: The Digital Marketing Manager will be responsible for developing, implementing, and managing marketing campaigns that promote Q Mechanics PK and its clients' products or services. This role requires a strategic thinker with a strong analytical mind and a creative approach to problem-solving. The ideal candidate will have a proven track record in managing various digital marketing channels and tools.
Key Responsibilities:

• SEO Marketing:
• Develop and execute SEO strategies to improve organic search rankings.
• Conduct keyword research and implement on-page and off-page SEO best practices.
• Monitor and analyze SEO performance and provide recommendations for improvement.
• Social Marketing:
• Develop and execute social media strategies to increase brand awareness and engagement.
• Manage social media accounts and create engaging content for different platforms.
• Monitor social media trends and analyze the performance of social media campaigns.
• Email Marketing:
• Develop and execute email marketing campaigns to nurture leads and retain customers.
• Segment email lists and tailor messaging to target audiences.
• Monitor email campaign performance and implement improvements based on data analysis.
• Affiliate Marketing:
• Develop and manage affiliate marketing programs.
• Recruit and maintain relationships with affiliate partners.
• Track and analyze the performance of affiliate marketing efforts.
• PPC Paid Advertising:
• Plan and manage paid advertising campaigns across platforms such as Google Ads, Facebook Ads, and Linked In Ads.
• Monitor budget and optimize campaigns for maximum ROI.
• Analyze and report on the performance of PPC campaigns.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• 3-5 years of experience in digital marketing or a related role.
• Strong understanding of current digital marketing concepts, strategies, and best practices.
• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Business Manager).
• Excellent analytical skills and experience with data analysis and reporting.
• Strong written and verbal communication skills.
• Creative thinker with the ability to generate innovative marketing ideas.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Preferred Qualifications:

• Experience in a digital marketing agency.
• Certifications in Google Analytics, Google Ads, or other relevant digital marketing certifications.

Job Type: Full-time
Pay: Rs110,000.00 - Rs130,000.00 per month
Education:

• Bachelor's (Preferred)

Experience:

• Digital Marketing Manager: 4 years (Preferred)
• Google Analytics and Google Ads: 3 years (Preferred)

Language:

• English (Preferred)