South Africa Job Openings
Nedbank
Campaign Manager
Johannesburg
September 18, 2024
- Plan and implement digital campaign activities.
- Ensure all campaigns are delivered on time and within budget.
- Drive strategic digital sales levers by observing, coaching, and testing for understanding.
- Drive activation and entrench digital sales to improve revenue generating accounts.
- Drive Life cycle Management activities to increase revenue.
- Manage Direct Expenses by making use of Cost-effective multi-media solutions to improve cost of sales.
- Regular analysis and reporting.
- Reporting on campaign return on investment and making recommendations.
- Conduct related workshops and training interventions to improve client experience.
- Analyse relevant client feedback systems and identify common trends in client sales and retention challenges and recommend corrective action to achieve client satisfaction.
- Oversee tasks, resources, and internal and external stakeholders to ensure relevant, timeous implementation of initiatives as per the signed off marketing plan.
- Measure campaign effectiveness by applying the Return on Marketing Investment (ROMI) principles.
- Engage and collaborate with internal and external stakeholders to ensure effective and efficient implementation of marketing initiatives.
- Change management of the new marketing tool and the associated processes
- Quality assurance of journey orchestration
- Portfolio benefits tracking and ROMI measures.
- Diploma in Marketing and Communication or Commerce
- Diploma
- Advanced Diplomas/National 1st Degrees
- Direct Marketing; CX Mapping
- Marketing Association of South Africa (MASA)
- 3-6 years' Managing integrated marketing campaigns, Brand management and PR.
- Leading others.
- Communication Strategies
- Data analysis
- Governance, Risk and Controls
- Industry trends
- Nedbank policies and procedures
- Principles of financial management
- Relevant software and systems knowledge
- Database Management
- Business Acumen
- Research methodology
- Building Influential Partnerships
- Driving Successful Customer Engagements
- Valuing Differences
- Global Perspective
- Planning and Organizing
- Establishing Customer Value
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