ECIGW Ltd

Marketing Executive

Peterborough

FULL TIME

October 10, 2024

Founded in 2011, ECIGW Ltd has grown to become one of the largest online and offline retailers in the UK with 4 websites. We are one of the largest stockists of electronic cigarettes and e-liquids in the UK and Europe, currently supplying more than 600 independently owned vape stores as well as over 80 private white label e-liquid clients. Added to this, we also have over 50 company-owned and franchise stores across the UK.
At ECIGW Ltd, we have created a business model that ensures each department within the company is able to support and complement the other. From our scientists, marketing team, and in-house designers to our ever-growing e Commerce team, all of whom ensure our products and brand are of the very best quality and delivered efficiently and effectively around the world.
This role is located in our Peterborough office, reporting to the Marketing Manager. We are looking for a creative, and passionate Marketing Executive to drive and manage all marketing activity including but not limited to email, loyalty, content affiliates, and advertising campaigns.
You will be a highly driven and motivated individual bursting with creativity, a keen attention to detail, and a master of visual problem solving while keeping a cool head under pressure!
Key Responsibilities
  • Planning web, email and display advertising campaigns
  • Measuring and reporting on the performance of all digital marketing campaigns, member communications, and our loyalty scheme members.
  • Collaborate with internal teams to create landing pages and optimise user experience
  • Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Forecast growth and report ROI for marketing campaigns.
  • Create Marketing Campaigns for 10+ Micro Sites
  • Keep abreast of digital marketing trends and web technologies
  • Monitoring competitor’s digital campaigns
  • Close dialogue with sales, headquarters and business partners
  • Seek new ways to drive traffic to the site and opportunities to increase conversions
  • Supporting retail stores and partners with marketing materials
Requirements
  • 1+ years of experience in digital marketing.
  • Strong organisational, project management, and communication skills with the proven ability to work on multiple projects at once.
  • Proven ability to prioritise, work independently, and solve problems, working comfortably under pressure
  • Ability to solve problems creatively in a fast-paced environment, take initiative to achieve results, meet short deadlines, and maintain a positive attitude.
  • Excellent verbal and written communication skills.
  • Experience performing post activity reviews and delivering detailed analysis to the business.
  • High levels of self-motivation with a sense of urgency
Desirable
  • Knowledge of the e-cigarette industry
  • Familiar with Klaviyo, Shopify and other online platforms
  • Experience managing loyalty programs.
Job Types: Full-time, Permanent
Pay: £22,000.00-£28,000.00 per year
Benefits:
  • Casual dress
  • Company events
  • Company pension
  • Employee discount
  • Free parking
  • On-site parking
  • Private medical insurance
  • Store discount
  • Work from home
Schedule:
  • Monday to Friday
Work authorisation:
  • United Kingdom (required)
Work Location: Hybrid remote in Peterborough, PE1 5YS
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