United States Job Openings
First Horizon Bank
Marketing Financial Analyst
Winston-Salem
FULL TIME
October 16, 2024
SUMMARY
The Marketing Financial Analyst is responsible for supporting the Marketing and Product Business Office with financial reporting, budgeting and forecasting, planning and analysis processes. This includes conducting analyses across initiatives and providing actionable insights to improve our overall performance.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Assists in financial and resource allocation budget for Marketing and Product projects.
- Gathers data for Marketing and Product KPIs and prepares reporting for stakeholders.
- Liaisons with the Finance Department to facilitate periodic forecast and budget cycles for Marketing and Product.
- Partner with team members on pricing and promotional strategy using financial modeling.
- Provide analysis and manage P&L for key programs, including forecasting expenses vs. breakage.
- Assist the Marketing and Product team in preparing financial analysis on loyalty programs and campaigns, digital sales and CRM offers to help understand the anatomy of a discount and build repository of financially viable offers.
- Build and maintain robust financial dashboards and analytical tools to help Marketing and Product teams develop effective strategies and tactics to grow business and brand.
- Independently develop process improvements resulting in the development of new technological ways to streamline and improve reporting efficiency.
- Consistently communicate across various functions and departments driving appropriate collaboration, coordination, analysis, and timing of deliverables.
- Solid understanding and background of integrated financial and reporting systems.
- High level problem solving and analytical skills
- Able to manipulate and leverage large amounts of data into meaningful reporting.
- Ability to identify and implement strategic objectives in area(s) of responsibility.
- Exceptional analytical, problem identification, and problem-solving skills with the ability to think strategically.
- Strong financial modeling and analysis skills is a must.
- Intellectual curiosity and professional ownership.
- Has a proactive and constructive style of engagement with business leaders to earn credibility as a finance partner who adds value and helps drive business results.
- Excellent ability to effectively manage multiple projects and competing priorities.
- Ability to package and present financial data/information in an executive manner focused on driving business decisions.
- Excellent written and verbal communication skills with all levels of the organization.
- Experience in the early stages of a high growth business preferred.
SUPERVISORY RESPONSIBILITIES
No supervisory responsibilities
COMPLIANCE
Ability to comprehend and adhere to federal and state banking regulations, company policies and procedures, and successfully participate in regulatory and company training requirements via multiple and variable delivery methods.
QUALIFICATIONS
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Additionally, the qualifications listed below are representative of the knowledge, skills, and/or abilities required in this position:
1. Bachelor (4-year college) degree in Business, Finance, or similar discipline.
2. 2+ years of experience or equivalent combination of education and experience.
3. Strong presentation (oral and written communication) skills with ability to effectively communicate to senior executives.
4. Experience with MS Office – Excel, Power Point, Outlook.
5. Team orientation and excellent interpersonal skills.
6. Strong organizational skills with the ability to manage multiple tasks and meet deadlines.
About Us
First Horizon is a leading regional financial services company, dedicated to helping our clients, communities and associates unlock their full potential with capital and counsel. With $81.7 billion in assets as of December 31, 2023, we serve clients through a team of approximately ~7,300 associates and ~418 banking centers throughout the southeastern United States. Headquartered in Memphis, TN, the banking subsidiary First Horizon Bank operates in 12 states across the southern U.S. First Horizon has been recognized as one of the nation’s best employers by Fortune and Forbes magazines and a Top 10 Most Reputable U.S. Bank.
- Medical with wellness incentives, dental, and vision
- HSA with company match
- Maternity and parental leave
- Tuition reimbursement
- Mentor program
- 401(k) with 6% match
- More - First Horizon.com/First-Horizon-National-Corporation/Careers/Our-Benefits
We remain committed to creating a more equitable society, and that starts with our associates, our clients, and the communities we serve. We do this by elevating equity, providing capital and counsel, and committing to excellence in everything we do.
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Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
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