Egypt Job Openings
Giza Systems EG
Senior Content Specialist
Cairo
September 29, 2024
Job Description
- Participate in the development of content strategy aligned with short-term and long-term marketing and communication targets and ensure its alignment with corporate strategy and identity, as well as customer needs
- Assist in performing content audits to assess how well existing content is performing and content gaps in collaboration with Content Strategist.
- Follow-up on the editorial calendar
- Assist in establishing style guides that specify the writing style and tone needed to create engaging content for each medium and market in conformance with brand identity
- Develop a solid understanding of the target audiences through online and traditional market research, as well as work on project surveys
- Collaborate with the other Marcoms teams on generation of content for collaterals, digital media, and events
- Create and publish engaging content through research and generation of content based on needs of teams, Company and trends related to our industries and scope of Giza Systems Group.
- Develop and edit content for newsletters, collaterals, presentations and reports
- Follow industry-related news and generate ideas around trending topics
- update published content as needed Employ of analytics to increase user engagement tools, follows on social media and recommendation of content strategies based on metrics
- Assist in content distribution and promotion offline and online to increase traffic and engagement
- Ensure compliance with law (e.g. copyright and data protection).
- Participate in other projects and perform other tasks as assigned
- Collaborate with other teams on projects to raise Giza Systems Group profile
- Ensure latest content is available to all teams on the different communication channels of the company
Personal Skills
- Ability to multitask and prioritize projects
- Ability to work under pressure
- Excellent analytical, research and problem solving skills
- Strong people management skills (coaching, motivating, supervising and leadership, etc.)
- Strong presentation skills
- Strong sense of initiative, integrity, urgency and ownership
- Excellent organizational and time management skills
- Team player and capable of working with minimal supervision
Technical Skills
- Bachelor’s degree in Business Administration, Marketing, Public Relations, Journalism, or in a related field
- Minimum 3 years of experience in a similar position
- Excellent written and verbal communications skills in both Arabic and English
- Outstanding writing and research skills
- Good budgeting skills
- Hands on experience with MS Office.
- Good knowledge of digital marketing and metrics
- Word Press experience is a plus
- Knowledge of SEO and web traffic metrics is also a plus
- Basic technical knowledge of HTML and web publishing
- Strong interpersonal skills and ability to work with all levels ranging from teams, partners and prospects
- Ability to generate creative solutions, manage multiple projects, and achieve successful results aligned with strategies
Education
Job Details
Preferred Candidate
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