Germany Job Openings
T. Rowe Price
Marketing Specialist: Mid Europe - 12 months Fixed Term Contract
Frankfurt am Main
FULL TIME
September 4, 2024
- Partners with cross-functional peers and segment leads in the execution of multichannel marketing plans aligned to specific populations of prospects and clients. Makes recommendations on specific media and promotional channels to be employed to best promote supported products and services and drive targeted audience engagement. Determines appropriate measurement criteria and methods for newly suggested promotional audiences and tactics.
- Ensures all internal and external elements necessary to the successful execution of segment marketing plans are addressed, including securing the support of necessary internal marketing and distribution partners; ensuring all legal and compliance obligations are satisfied; and ensuring all necessary content is shared, reviewed, and approved by necessary external partners.
- Assesses and synthesises key performance indicator data to provide recommendations on additional key performance indicators, benchmarks, and tactical marketing plan adjustments.
- Serves as the primary point of contact for repeatable deliverables impacting client and prospect experiences, ensuring the ongoing maintenance and streamlining of all such repeatable workstreams.
- Evaluates competing priorities and delegates work accordingly to skills of self and/or the team according to client needs
- Identifies value-added opportunities and executes new strategies to meet client needs
- Fosters an environment in which team members align actions to create the best possible client experience
- Holds team members accountable to deliver on strategic goals and meet client needs
- Cascades the organisation’s vision and strategy, connecting team plans to overall strategic goals
- Develops plans that integrate resource effectiveness and efficiency into delivery
- Applies commercial knowledge of industry trends, global insights, multicultural views, and market demands to prioritise daily work and operational decisions
- Actively challenges self and others to learn and apply new skills to deliver the strategy
- Can articulate the firm’s strategy and how one’s role relates to achieving the strategy and vision
- Fosters internal culture that values diverse perspectives
- Takes a proactive approach to understand, shape, influence, and manage stakeholder expectations in times of change
- Leads and/or champions change initiatives that impact one or more departments or within own team
- Challenges self and others to identify, learn, and adapt to new ways of working
- Communicates context to support change initiatives that enables strong commitment and alignment of resources
- Fosters a climate and culture that encourages bottom-up innovation
- Coaches, role models, and cascades accountability for achieving results – shows others how to work through problems, not just give the answer
- Prioritises actions and resource allocation to maximise operational efficiency while delivering business results
- Manages projects effectively: establishes budgets, creates thorough plans, mitigates risks, and ensures that financial objectives are met and results are delivered
- Takes personal responsibility for decisions, actions, and failures – and enforces individual accountability
- Sets aggressive goals for self and others and strives for excellence
- Creates forums to facilitate open, constructive dialogue within departments
- Speaks authentically about vision, strategy, and how department goals align to deliver results
- Asks questions to ensure understanding by colleagues and associates
- Solicits inputs and diverse perspectives from associates to inform department operational plans and organisational efficiency
- Confronts problems directly, immediately, and with candor
- Bachelor's degree or the equivalent combination of education and relevant experience AND
- 2+ years of total relevant work experience
- Experience working in the asset management field with a focus on Germany and Austria
- Working knowledge of wholesale investment strategies and product positioning
- Fluent German and English skills required, and excellent written and oral communication skills
- Curiosity and knowledge of industry trends, best in practice and competition A personal drive to impact business results
- Strong interpersonal, organisational, and time management skills
- Self-motivated, creative, responsible, with excellent attention to detail
- Ability to work independently and strategically
- Have a sense of urgency and accountability
- Team-oriented across country boarders
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