Italy Job Openings

Roche
Digital Marketing Specialist
Monza
FULL TIME
October 16, 2024
Role’s main responsibilities are:
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Serve as a digital advisor for the entire organization, guiding teams in selecting the most effective digital channels to enhance process efficiency;
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Empower Business Solution Teams and Squads by providing expert support in leveraging the organization's digital communication tools to drive impactful marketing campaigns;
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Equip teams with the skills and knowledge needed to maximize the potential of the available Digital Marketing tools, ensuring seamless adoption and usage across the organization;
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Lead the launch of innovative projects and pilots that address marketing and business needs through cutting-edge digital solutions;
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Oversee the management of Roche’s business websites, ensuring they align with the latest digital best practices and business objectives;
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Manage campaigns through ads tools such as Meta Business Suite or Linked In Campaign Manager;
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Take charge of the operational and administrative aspects of the assigned digital solutions, maintaining optimal performance and functionality;
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Translate global and regional digital initiatives into localized strategies, adapting them to meet the unique needs of the business;
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Continuously monitor industry trends and competitor activity, providing insights and recommendations to keep our digital strategy ahead of the curve;
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Ensure strict adherence to Roche’s guidelines and policies, actively monitoring staff compliance with digital standards and practices.
Desired Skills and Experience:
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University degree in Marketing, Communication or Digital Marketing; a Master in Marketing and/or Digital Marketing is a plus;
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3-5 years experience in Digital Marketing department or communication agencies; Adobe Marketo, Adobe Experience Manager, Meta and Linked In ads are a plus;
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Excellent communication skills (verbal and written) both in Italian and in English - ability to write and deliver training courses and materials; ability to read, understand and communicate business and technical information;
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Open to and interested in the use of new digital tools and new ways of working (e.g. Agile);
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Excellent teamwork: interpersonal and group facilitation skills, ability to influence cross-functional teams without formal authority and negotiation capabilities;
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These skills are also required: vision and innovative thinking to identify and develop new business opportunities; proactivity with a sense of urgency; a self-starting attitude, high motivation and ability to work in a fast paced and always changing environment; project management, problem solving and time management skills; strong analytical skills.
Roche is an Equal Opportunity Employer.
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