Italy Job Openings
Miodottore
Senior Digital Marketing Specialist
Roma
FULL TIME
October 11, 2024
Company Description
Our Company
Doc Planner Italy, leading company for healthcare digital services, is looking for a Digital Marketing Specialist to join our Lead Generation local team and play a pivotal role in creating processes that are as automated as possible in order to generate qualified leads.
We are looking for a Digital Marketing Specialist to join our team. You will work closely with the sales department to capture valuable insights to create effective strategies and achieve more sales.
Job Description
Responsibilities:
Qualifications
Additional Information
Our Company
Doc Planner Italy, leading company for healthcare digital services, is looking for a Digital Marketing Specialist to join our Lead Generation local team and play a pivotal role in creating processes that are as automated as possible in order to generate qualified leads.
We are looking for a Digital Marketing Specialist to join our team. You will work closely with the sales department to capture valuable insights to create effective strategies and achieve more sales.
Job Description
Responsibilities:
- Lead and execute strategic marketing projects in B2B segment (doctors) across different channels with the goal of audience building, development, conversion.
- Design, execute and optimize an amazing Inbound strategy for our B2B segment, exploit our own database in order to generate marketing qualified leads in all stages of the lifecycle.
- Monitore and analyze qualitative and quantitative data your campaigns bring new leads and how to turns them into customers.
- Execute and monitoring Email Marketing campaigns, design and implement Automation flows to deliver a great experience to potential customers while generating great leads for our sales force and be able to make up accurate optimization decisions.
- Coordinate and execute one-shot nurturing campaigns
- Support and implement a content marketing strategy, focused on attracting, engaging & education of our future and current customers in all stages of the journey.
- Own the results of your campaigns working in cooperation with our performance, content, events and sales team.
- Collaborate with Global team to deliver projects on time and across countries.
Qualifications
-
Requirements:
- 3+ years of relevant experience in digital marketing with extraordinary achievements
- Knows how to execute an inbound marketing strategy focused on growth
- Used to design and implement high quality marketing campaigns at a very high pace
- Project management skills with different stakeholders (content, sales, social media manager...)
- Experience executing email marketing campaigns to nurture leads
- High level of proactivity and ownership
- Knows how to execute a marketing strategy (plan channels, investment and execution).
- English level high enough to communicate in an international environment.
- Proven experience in B2B
- Hubspot, Salesforce (CRM)
- Agency experience is an advantage
- Capability to meet deadlines and work with KPIs
- Cross-cultural communication skills and adaptive thinking
- At least 2 year of experience in Inbound Marketing or LG departments
Additional Information
- Hybrid work (50% remote)
- An attractive stock option plan
- An international environment and, as a consequence, the chance to work with other colleagues from our offices in Warsaw, Barcelona, Istanbul, Brazil and Mexico City
- Focus on results, not tasks - Just because you are doing a lot, does not mean that you get a lot done. We measure our impact, not work done.
We regret to inform you that this job opportunity is no longer available as it has expired
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