Nigeria Job Openings

Invealth Partners Limited

Brand Manager

September 2, 2024

I
Brand Manager
Invealth Partners Limited
Unspecified
Unspecified Unspecified
NGN Confidential
New
Today
Job Summary


Job Description/Requirements
A company in Port Harcourt, Nigeria is hiring to fill the role of a Brand Manager. The Brand Manager will be responsible for developing and executing marketing strategies to enhance the brand image, increase market share, and drive revenue growth.

Job Description


  • Develop and implement comprehensive brand strategies to achieve business objectives and strengthen the brand's market position.
  • Conduct market research and competitive analysis to identify opportunities and challenges for the brand.
  • Define and communicate the brand’s value proposition, target audience, and key messaging.
  • Collaborate with product development teams to ensure brand alignment in new product launches and existing product improvements.
  • Oversee the creation and implementation of marketing campaigns for product launches and promotions.
  • Plan and execute multi-channel marketing campaigns, including digital, social media, print, and in-store promotions.
  • Manage relationships with advertising agencies, media partners, and other external vendors to ensure consistent brand messaging.
  • Monitor and analyze campaign performance, using insights to refine marketing strategies and improve ROI.
  • Develop and maintain a strong, cohesive brand narrative across all communication channels.
  • Coordinate public relations efforts to enhance brand visibility and reputation.
  • Serve as a brand ambassador, ensuring all internal and external communications reflect the brand's values and vision.
  • Develop and manage the brand marketing budget, ensuring effective allocation of resources.
  • Track spending against budget and report on financial performance.
  • Work closely with sales, product, and customer service teams to ensure brand consistency and alignment across all customer touchpoints.
  • Collaborate with internal teams to align brand strategies with overall business goals.
  • Analyze brand performance metrics and KPIs to assess the effectiveness of branding efforts.
  • Provide regular reports and presentations to senior management on brand strategy progress and market trends.

Qualifications


  • Bachelor’s degree in marketing, Business Administration, or a related field; master’s degree preferred.
  • 3-5 years of experience in brand management, marketing, or related roles.
  • Strong understanding of marketing principles, branding strategies, and consumer behavior.
  • Excellent communication, presentation, and leadership skills.
  • Proficiency in digital marketing tools and analytics platforms.
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously.

Key Skills


  • Strategic thinking and creativity.
  • Strong analytical and problem-solving abilities.
  • Excellent project management and organizational skills.
  • Ability to build and maintain relationships with internal and external stakeholders.
  • Strong attention to detail and ability to work under tight deadlines.
  • Salary range: 150,000 - 200,000


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