Företagsbeskrivning

Do you want to be part of developing one of the world's most influential brands through influencer marketing? For a global company with highly driven people? Then you might be the person we are looking for!

The Creator Marketing Specialist is responsible for supporting the Creator Marketing Manager with growing, maintaining and developing an extensive network of influencers for our brand in Sweden. The Purpose of the job is together with the Creator Marketing Manager to set the strategy for the program in motion as well as being part of developing the program.

The full marketing team consists of dedicated teams in sports, culture, brand and communications. Collaboration across the department locally, as well as with our headquarter in Austria, is a key to success in the role.

The position will report to the Creator Marketing Manager of Red Bull Sweden. Selection and interviews are ongoing - the last day for applications is 15th of September.

Jobbeskrivning

STRATEGY SUPPORT
The role will be supporting the Creator Marketing Manager in driving our strategy for how we work with Creators (Influencers) to best and most effectively support our overall business priorities. You will measure the performance of our initiatives with KPI:s, which are linked to our overall business strategy.

GIVING WIINGS TO THE PROGRAM
Moreover, your role is to define and customize opportunities with our key Creators in the program. This means to create innovative, ownable experiences for them to develop the relationship. You work with everything from ideation, execution, and follow-up of these opportunities. These opportunities may vary from an event experience, giving wings to a Creator’s idea to a several days long trip to experience the world of Red Bull. You also work with product seeding and daily contact with the Creators.
You will actively develop and grow Red Bull Sweden’s network of Creators and recruit both very core and mainstream influencers, and to go beyond classical deals to establish long lasting relationships with our Creators.

THE INFLUENCER LANDSCAPE
We expect you to be up to date on influencer trends and to have a very good view of what the influencer landscape in Sweden looks like. You follow and monitor not only the Creators we work with but also the ones we would like to work with in the future. You are up to date with the latest social media platforms, what content that works where and who the biggest Creators are on the different platforms.

Kvalifikationer

2-3 years work experience preferably from Influencer Marketing/Digital Media/Marketing project leader or business development ideally in the media, content and communications sector.
Excellent understanding of local and international digital and media landscape, moreover, understanding trends among social networks, influencers, and mobile apps/sites.
Multi-project drive: ability to work and build relationships with a range of partners, stakeholders and external contractors, on multiple projects and topics at the same time.
Highly efficient project management and organizational skills.
Solid understanding of content productions (especially digital/social).
Exceptionally “sociable”, optimistic and interested in testing new things (innovative), strong interpersonal skills.
Strong ability of being solution oriented for example when in action on an event.
Strong verbal and written communication skills in both Swedish and English.

Ytterligare information

Red Bull Sweden AB är en arbetsgivare som arbetar för lika möjligheter oavsett vem du är. Vi tror starkt på att olikheter och månfald är viktigt för vår fortsatta framgång. Besluten vi tar i våra rekryteringsprocesser baserar vi på dina erfarenheter och färdigheter och vi välkomnar alla ansökningar som representerar vårt samhälle, oavsett ålder, kön, funktionshinder, sexuell läggning, etnicitet, religion.