• 9+ years of professional non-internship marketing experience
• Experience in marketing or marketing research
• Experience communicating results to senior leadership
• Experience communicating results to stakeholders
• Experience developing and executing campaigns across a multitude of timezones and languages

Amazon Global Selling has been helping Taiwan businesses increase sales and reach new customers around the world. Our mission is to educate sellers how to become successful sellers on Amazon, to help them understand the potential benefits to their business by reaching the world of customers through selling on Amazon. We would like to seek a highly motivated, customer focused, creative thinking, data driven and action-oriented professional to join our marketing team to drive the awareness of Amazon global selling Taiwan for prospects and Sellers.
We are hiring a strategic Brand Marketing Manager who will develop Amazon Global Selling brand strategy to drive awareness, consideration and activation in the exporting ecommerce industry. This is a unique opportunity to play a key role in an exciting growing business. In this role, you will leverage market research and Seller insights to guide brand positioning and messaging development. You will spearhead and implement highly impactful branding campaigns across external and owned media channels to reinforce the leading brand thought-leadership among the Seller community. You will engage and influence cross functions and multi-tier stakeholders including business teams, Public Relations, Legal, Finance, and Marketplaces team, to together build and grow a strong brand that our Sellers trust and cherish. The ideal candidate is expected to be a forward-thinking marketer with proven record of building and developing strong brand in Taiwan.

Key job responsibilities
1. Brand Marketing Strategy: Develop and execute marketing strategies tailored for TWGS, aligning with overall business objectives and market trends, and creating sales leads for the TWGS sales team.
2. Market and Seller Research: Conduct comprehensive market research to identify consumer trends, competitor analysis, and opportunities for growth within TW economies.
3. Campaign and Event Management: Plan, coordinate, and execute marketing campaigns across various channels, including digital marketing, advertising, events, and public relations, to effectively reach target audiences, and also aligned with corporate marketing strategy.
4. Stakeholder Engagement: Collaborate with internal stakeholders, such as sales teams, product managers, and regional managers, to align marketing efforts with business goals and ensure effective communication.
5. Partnership Development: Identify and establish strategic partnerships with channels, key accounts, industry associations, and media outlets to enhance brand visibility and market reach.
6. Budgeting and Reporting: Manage marketing budgets, track expenses, and prepare regular reports on campaign performance, ROI, and other key marketing metrics.

A day in the life
You will work closely with Global Selling new Seller recruitment team, business operation team, third party partners in Taiwan and Amazon Global Selling Asia. To be successful in this role you will need to be an innovator, communicator, influencer, and problem solver. You will need to be highly analytical, think and act fast, and be apt at finding comprehensive solutions to complex problems.

About the team
Amazon Global Selling’s vision is to transform global ecommerce by bringing selection from around the world to customers anywhere in the world, enabling worldwide selection with high quality and competitive price. We build solutions to educate and help third party Sellers to sell globally.

• Experience driving direction and alignment with large cross-functional teams and agency partners
• Experience building, executing and scaling cross functional marketing programs
• Experience designing and executing joint marketing plans with strategic alliance partners with global footprint