United Arab Emirates Job Openings
Marriott International, Inc
Assistant Social Media Manager
Dubai
FULL TIME
November 22, 2024
Job Number24201981
Job CategorySales & Marketing
LocationW Dubai - The Palm, West Crescent, Dubai, United Arab Emirates, United Arab Emirates
ScheduleFull Time
Located Remotely?N
Position Type Non-Management
POSITION SUMMARY
- Take full ownership of all Social Media channels following social media guidelines & brand tone of voice as set by W Hotels and DOM.
- Develop yearly Social Media Marketing Strategy supporting overall resort marketing strategy with a multi-leveled approach, leveraging awareness over activities & campaigns, customer relationship management/community building & revenue generation.
- Create and execute an F&B, rooms and spa specific Social Media Marketing strategy and establish yearly measureable goals.
- Maximize hotel presence over all existing Social Media Channels & constantly monitor effectiveness of strategies in place
- Proactively initiate or pilot new activities to ensure constant community engagement & support of ongoing activities
- Monitor online reputation & ensure constant engagement of different operational teams.
- Ensure all stakeholders are engaged and aware of social media activities & efforts and track results via proactive communication, reporting and training
- Make changes and updates to hotel and F&B websites as and when needed.
- Responsible for monthly newsletters and email blasts to database
F&B
- Coordinate communication & sourcing of F&B activities with Outlets Manager’s & F&B teams to ensure ongoing renewal & engagement with new content.
- Support DOM in driving the F&B tactical calendar by ongoing support over content & rich media presence on all online channels supporting F&B outlets (website presence both internal & external channels, tactical email & campaigns scheduling, Search Engine Optimization activities..)
- Keep updated on new information relating to promote online F&B outlets & competitors activities
- Support DOM & F&B Outlet teams in optimizing F&B online conversions to achieve Resort’s revenue targets.
Administration
- Managing Time &Attendance
- Filing of all invoices/barter agreements and contracts
- Monthly report for Marketing and Social media/Digital
Team Work
- Assist DOM in implementation of digital marketing campaigns to ensure delivery within the set deadlines
- Support Tactical marketing campaigns by driving development of the local database with all relevant teams (F&B, Spa, recreation, rooms)
- Ensure social media coverage & activation of F&B or PR related events taking place in the complex and assist with organization
- Support internally any complex team member requiring assistance with digital or online related queries
- Follow all specified policies and procedures in the hotel
- Good understanding of new developments, best practices & trends in the Social Media Sphere & strong experience in managing social media communities.
- Excellent knowledge of hospitality industry/service-related industry, ideally F&B. Marketing experience is a plus.
- Excellent written and spoken English fluency
- Strong communication & creative copywriting skills
- Ability to easily connect with people and to continually find new ways to engage & source new conversation starters.
- Ability to multi-task & work with several teams
- Passionate about photography and video content
- Bring the W brand, programming and happening to life through killer content creation
W Hotels’ mission is to Ignite Curiosity, Expand Worlds. We are a place to experience life. We’re here to open doors and open minds. We are constantly inspired by new faces and new experiences. A tuned-in, up-for-anything spirit is at our core and has made us renowned for reinventing the norms of luxury around the globe. Whatever/Whenever is our culture and service philosophy that brings our guests’ passions to life. If you are original, innovative, and always looking towards the future of what’s possible, welcome to W Hotels. In joining W Hotels, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.
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