What is Bright Champs?
A global live-learning edtech platform for kids from 6 to 16 years to learn next-gen life skills such as Coding, Financial Literacy, Communication Skills and Robotics. Bright CHAMPS is currently valued at $650 million with a $63 million investment, and services 30+ countries (India, Indonesia, US, UAE, Vietnam, and many other countries across SEA and MENA) in 12+ languages across its 4 verticals.
Focus Area : K-12
Market : Global (already made a mark in ~25 countries)
Life skills : Technology foundation, Financial literacy, Robotics, Effective communication, Crypto etc.
Acquisitions: Almost 3 years from commencement and we already have made 3 acquisitions. WOOHOO! Education10x, which was our first acquisition, has already scaled more than 10x, in just 6 months, with their expert delivery in courses on financial literacy. Schola, our second prized acquisition, is all set to create an impact across the SEA group.
With the most recent acquisition of Metamorphosis Edu, Bright Champs has entered the B2B arena. Metamorphosis Edu partners with schools across India to train students in skills linked to entrepreneurship. The startup also helps its clients come to grips with the National Education Policy (NEP). While Metamorphosis Edu has so far focused on setting up entrepreneurship cells in schools to teach its courses, as the B2B arm of Bright Champs, it plans to introduce more skill-based learning courses.
What is this role about?
We are looking for an experienced Senior Social Media Specialist to join our Ed Tech Company. The ideal candidate is passionate about education and digital marketing and has a proven track record of creating and executing successful social media campaigns. As a Senior Social Media, you will be responsible for developing and implementing our social media strategy to increase our brand awareness, engage with our audience, and drive traffic to our website.
As a Social Media Specialist, you’ll :
⭐ Develop and implement our social media strategy across multiple platforms (Facebook, Instagram, Twitter, Linked In, etc.)
⭐ Plan and execute social media campaigns and track their success using analytics tools
⭐ Create, curate, and manage all published content (images, video, written, and audio/podcast).
⭐ Manage and grow our social media following and engagement
⭐ Develop and maintain relationships with online communities and groups related to education
⭐ Provide regular reports on social media performance to the management team
To WIN ✨, you'll need:
⭐ Bachelor's degree in marketing, communications, or a related field
⭐ Have experience in design and knowing how to use basic design tools
⭐ In-depth knowledge of social media platforms, algorithms, and best practices
⭐ Experience with social media analytics tools (e.g. Google Analytics, Hootsuite, Sprout Social)
⭐ Good English Communication skills
⭐ Demonstrate creativity in concepts, communication and campaigns.
⭐ Excellent communication skills and the ability to write engaging copy
⭐ Strong attention to detail and project management skills
⭐ Creative thinker with a passion for education and digital marketing
Location: Ho Chi Minh City - Vietnam
Benefits:

• Employee Engagement Activities, Team Building Events
• Company’s labour policy completely pursuant to Vietnamese labour legislation (social & health insurance, annual leave, working conditions, etc.);
• Young, dynamic working environment
• Snack, coffee free in office
• Join our team building program and many parties (lunch party, dinner party, cinema,...)
• Having the chance to work with skilled foreign professionals

Job Type: Full-time
Application Question(s):

• How many years of experience do you have working as a Social Media Specialist?
• Do you have experience in scaling social media reach?
• What is your Current CTC?