JLL supports the Whole You, personally and professionally.

Our people at JLL are shaping the future of real estate for a better world by combining world class services, advisory and technology to our clients. We are committed to hiring the best, most talented people in our industry; and we support them through professional growth, flexibility, and personalized benefits to manage life in and outside of work. Whether you’ve got deep experience in commercial real estate, skilled trades, and technology, or you’re looking to apply your relevant experience to a new industry, we empower you to shape a brighter way forward so you can thrive professionally and personally.

We are looking for a Marketing Director to lead Belgium & Luxembourg’s (Belux) country marketing team and support internal and external communication.
The role is based in Brussels.

About JLL
We’re JLL—a leading professional services and investment management firm specializing in real estate. We have operations in over 80 countries and a workforce of over 102,000 individuals around the world who help real estate owners, occupiers and investors achieve their business ambitions. As a global Fortune 500 company, we also have an inherent responsibility to drive sustainability and corporate social responsibility. That’s why we’re committed to our purpose to shape the future of real estate for a better world. We’re using the most advanced technology to create rewarding opportunities, amazing spaces and sustainable real estate solutions for our clients, our people and our communities.

Our core values of teamwork, ethics and excellence are also fundamental to everything we do and we’re honored to be recognized with awards for our success by organizations both globally and locally.

Creating a diverse and inclusive culture where we all feel welcomed, valued and empowered to achieve our full potential is important to who we are today and where we’re headed in the future. And we know that unique backgrounds, experiences and perspectives help us think bigger, spark innovation and succeed together.

About the team
This role is part of the EMEA Marketing department (around 30 persons) and reports to the Marketing lead of EMEA growth markets, based in Dubai.

The Marketing Directors will work with the Global Marketing platform and support the local business (here Be Lux).
The leaders are working with the global business line marketing teams as well as our global Co E´s Brand, Communication and Digital functions to oversee all go-to-market activities in their local market.

The Directors have pivotal roles in developing local marketing campaigns to tell one consistent narrative to our key audiences. They’ll bring client driven stories, messaging and campaigns to the local market and help leverage the global business line campaigns by localizing them for clients.
By fusing client and audience driven marketing programs with local proof points, products, and processes Country Leaders help boost demand generation and customer engagement.

Job Description

As the Marketing Director Belux, you will:
Ensure there is a holistic marketing plan that integrates the local requirements of business and client marketing with outputs from global business lines and objectives,

Set, manage and monitor the marketing budget to agreed levels with the business stakeholders as well as global marketing leadership,

Be the voice for brand in the market by leveraging the global brand tools and guidelines,

Ensure brand campaigns fit into the local marketing plan and are presented to and understood by the local management board and the business teams,

Partner with the global communications team to ensure integrated planning and consistent messaging,

Be responsible for hitting agreed KPIs,

Manage the external communication, and media relations, to sustain and increase company SOV,

Support internal communication initiatives as needed,

Coordinate with global digital team based on the business needs the requirements for targeting,

Align social networks to suit the local needs, fostering and spreading a digital culture,

Asses the participation in local and international real estate conferences and exhibitions,

Organization of ad hoc client events, seminars, workshops,

Partner with JLL's sales teams to strategies, plan and execute high-performing programs that differentiate the business and support the growth of the business.

Sound like you? To apply you need to be / have
The successful candidate will need to debate with our senior Belux business leaders to ensure there is agreement and clear commercial priorities that will drive revenue and margin growth.
The candidate has to be adept at building a robust commercial understanding and prioritization process while challenging business leaders to re-think their go-to-market approach.
A strong understanding of the business lines, product offerings and current trends is critical to make decisions about where marketing can best move the needle for the business.
Expertise in PR and communication is also required, with strong media relations, to support the local business needs.

We are as well looking for a candidate with:
Bachelor’s Degree in Marketing, Advertising, Communications, Business, or another relevant field,

Strong media relationships in Belgium especially Tier 1 media,

High proficiency in French, English and Dutch, both written and verbal,

Minimum 10 years of related work experience, with emphasis on marketing within the professional services realm; real estate industry experience a strong plus,

Excellent stakeholder management skills including the ability to work with and other country marketing leaders, product marketing teams, global functions and other marketing colleagues to drive success,

Strong executive presence to successfully influence senior leaders across the JLL business to deliver the business line and regional marketing strategy,

Strategic thinking to drive alignment and consistency across different marketing plans and needs,

Commercial acumen and ability to prioritize spend based on a variety of factors including opportunity, audience dynamics, promotional mechanics and the return on marketing investment,

Outstanding leadership skills; a leader with a clear vision and the ability to motivate and inspire cross-functional teams to deliver success,

To be comfortable with change and has the necessary skillset to drive change management in the business,

Good working knowledge of Microsoft office (Word, Power Point, Excel) required,

Strong digital skills with ability to master new technologies,

Impeccable attention to detail,

High level of resourcefulness,

Ability to thrive in a fast-paced work environment with demanding workloads,

Positive, can do attitude.

What you can expect from us
You’ll join an entrepreneurial, inclusive culture. One where we succeed together – across the desk and around the globe. Where like-minded people work naturally together to achieve great things.

Our Total Rewards program reflects our commitment to helping you achieve your ambitions in career, recognition, wellbeing, benefits and pay.

Join us to develop your strengths and enjoy a fulfilling career full of varied experiences. Keep those ambitions in sights and imagine where JLL can take you...

Apply today at jll.com/careers.
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If this job description resonates with you, we encourage you to apply even if you don’t meet all of the requirements below. We’re interested in getting to know you and what you bring to the table!

Personalized benefits that support personal well-being and growth:

JLL recognizes the impact that the workplace can have on your wellness, so we offer a supportive culture and comprehensive benefits package that prioritizes mental, physical and emotional health.

About JLL –

We’re JLL—a leading professional services and investment management firm specializing in real estate. We have operations in over 80 countries and a workforce of over 102,000 individuals around the world who help real estate owners, occupiers and investors achieve their business ambitions. As a global Fortune 500 company, we also have an inherent responsibility to drive sustainability and corporate social responsibility. That’s why we’re committed to our purpose to shape the future of real estate for a better world. We’re using the most advanced technology to create rewarding opportunities, amazing spaces and sustainable real estate solutions for our clients, our people, and our communities.

Our core values of teamwork, ethics and excellence are also fundamental to everything we do and we’re honored to be recognized with awards for our success by organizations both globally and locally.

Creating a diverse and inclusive culture where we all feel welcomed, valued and empowered to achieve our full potential is important to who we are today and where we’re headed in the future. And we know that unique backgrounds, experiences and perspectives help us think bigger, spark innovation and succeed together.