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Company Description

Job Description

• Develop and facilitate communication programs across owned, earned, paid and social channels in close partnership with Greater China and regional corporate communication teams and marketing team
• Support development of media strategy and materials, manage the execution of media engagements to enhance Visa’s reputation
• Enable effective B2B communication in transforming Visa into a best-in-class B2B sales organization, which includes but is not limited to thought leadership building, narrative development, industry advocacy and customer education
• Develop social-led campaign to support corporate brand building for the mass consumer segments.
• Maintain a regular cadence of content and brand visibility for Visa’s market leadership in multiple channels and social media including Linked In
• Support issue preparedness and crisis management, develop responses for target stakeholders.
• Provide guidance and expertise to cross-functional teams on emerging trends and issues facing the company broadly
• Report media trends and sentiments, measure outcomes and impact

• Collaborate with internal functions such as Marketing team and Government Engagement team to elevate brand reputation and engagement through integrated strategic plan
• Support the development and execution of effective employee engagement plan, building a culture to create the next wave of momentum and be the great place to work

• Collaborate with a network of local community, business partners and volunteering leaders to develop and lead social impact programs that link to Visa’s sustainability and business strategies
• Work closely with regional and global social impact team to develop, adapt and leverage resources in diverse internal and external platforms
• Assist with budget tracking, opening scope of work requests, managing and reconciling purchase orders and complete timely receiving in accordance with Visa policies

Qualifications

• Bachelor’s Degree or above in Communications, Journalism, Marketing, or related disciplines
• At least 8 years of solid experience in public relations within technology or financial services, or a relevant field, ideally with in-house and/or agency background
• Experience in managing and executing a diverse spectrum of communication programs, including media relations, B2B communication / campaign, issue management, content development, thought leadership building, community engagement, influencer relations, social impact, and integrated branding campaigns
• In-depth understanding of socio-political landscape and keep abreast of current affairs
• Skilled in strategic communication planning, grounded on insights, direction setting and measurable results
• Knowledge and experience in delivering strategic communication projects end-to-end
• Excellent story-telling abilities, including interpersonal and presentation skills
• Excellent command of written and spoken Chinese and English. Proven ability to effectively draft, edit and proofread communication materials
• Strong business acumen and be an adaptive learner
• Good attention to details
• Be creative, curious, proactive, and possesses high energy, who is able to self-start and drive to completion. He/ she has to be passionate about the technology, B2B, banking and/or retail industries

Additional Information