LOGEX Group B.V.

B2B MarCom Manager DACH – HealthTech

Hamburg

FULL TIME

October 22, 2024

Our mission
We are LOGEX, a Healthtech Saa S company dedicated to improving healthcare through advanced data analytics. Our tools transform data into actionable insights that help decision-makers in healthcare navigate the sensitive balancing act of affordability, accessibility and quality of care. Trust and privacy are fundamental to our work, ensuring reliable and secure data for confident healthcare decisions.
Your impact and responsibilities
The Role
As our Marketing Communication Manager for the DACH region, you will be a key player in our transition from brand awareness to demand generation. Joining our international marketing team during this exciting scale-up phase, you’ll have the opportunity to contribute to our transformation and take ownership of initiatives that will fuel our growth. We’re currently implementing Hub Spot and preparing our website for demand generation – the perfect moment for you to join and make an impact!

Your Responsibilities as B2B Mar Com manager for DACH region

  • Content Creation: Craft compelling marketing materials including client stories, blogs, whitepapers, social media posts, videos, and podcasts for owned and paid media channels ensuring that it is tailored to target audiences and localized for the DACH region
  • Social Media: Manage and grow our social media presence in DACH with engaging content that increases follower count and boosts interaction.
  • Email Campaigns: Develop and execute targeted email marketing campaigns to nurture leads, drive cross-sell/upsell opportunities, and support sales efforts.
  • Events: own and manage offline and online events, trade fairs, webinars etc. setting clear targets, measuring results to improve outcomes of future events
  • Website: Create high-quality, customer-focused content for our websites in the DACH region that addresses each stage of the buyer’s journey, put it in website templates and have it published
  • Campaign Development: Collaborate with the digital marketing manager to create and implement demand-generating campaigns, supporting both account-based and inbound marketing strategies.
  • Analytics & Reporting: Track and analyze campaign performance, to continuously improve outcomes.

Your team
You’ll join a dynamic team of marketing and communication experts spread across Germany, the UK, the Nordics, and our headquarters in Amsterdam. Collaboration is at
the heart of everything we do, and you’ll have the chance to work with colleagues across different markets.

Your profile
We’re looking for a new colleague who:

  • Holds a master’s degree in marketing communication or a related field.
  • Has 5-8 years of experience in a similar role within an international B2B company, ideally in Saa S or Health Tech.
  • Has a hands-on, proactive approach and thrives in a fast-paced, scale-up environment
  • Demonstrates excellent communication skills and the ability to collaborate and integrate effectively across various teams across LOGEX
  • Proactively ensuring that marketing communications align with organizational goals while fostering positive relationships with cross-functional stakeholders
  • Preferably experienced in collaborating with public authorities like hospitals, and / or a solid understanding of the German healthcare system
  • Native German, fluent in English


Why LOGEX?
What We Offer

  • An excellent remuneration package
  • Work/life balance: 30 holidays (on a full-time basis) to recharge your batteries, with the possibility to buy extra holidays, and hybrid way of working
  • Laptop and home office supplies to create a comfortable and healthy work environment;
  • Professional Growth: Personal and professional development via our LOGEX Academy;
  • Support & Well-being: Access to our mental well-being partner; Open Up.
  • An informal work environment with driven colleagues;


Contact us!
Ready to Join Us?
If you’re excited about making a meaningful impact in healthcare, apply today! Upload your CV via the button below. For any questions, feel free to reach out to Anja Deelen, Global Marketing Director at anja.deelen@logex.com or Whats App: +31 645812360.

About us
We are LOGEX, a Healthtech Saa S company dedicated to improving healthcare through advanced analytical software. Our tools transform data into actionable insights, making healthcare more affordable and enhancing the experience for both patients and clinicians. Trust and privacy are fundamental to our work, ensuring reliable and secure data for confident healthcare decisions.
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