Germany Job Openings

Philip Morris International

Brand & Activation Executive (M/W/D)

Munich

FULL TIME

November 18, 2024

- AT THE EARLIEST POSSIBLE DATE AT THE MUNICH LOCATION -
Our vision? A smoke-free future! To achieve this, we are undergoing the biggest transformation in our company's history. Our goal is to replace conventional cigarettes with pollutant-reduced alternatives with innovative and disruptive products such as the IQOS tobacco heater. Why are we doing this? Because we put our money where our mouth is. And YOU can help shape our change. Take advantage of this unique momentum to join us as a Brand & Activation Expert (m/f/d), initially for 2 years, at our Munich-Gräfelfing site.


WE OFFER:

  • Our employees are our top priority. As part of a coordinated development plan, our aim is to support and develop you in the best possible way - always with your individual situation in mind.
  • Flexible working hours, part-time models at all job levels and home office options as well as other SMART working concepts are an integral part of our everyday working life, and we provide you with the best possible, modern and comprehensive equipment.
  • Start-up mentality in a large corporation. As part of the biggest transformation in the history of Philip Morris International, you will enjoy the benefits of a global company, international exchange and a great, dynamic and motivated team, with flat hierarchies and the opportunity to take ownership of yourself and your ideas.
  • Of course, we expect a high level of motivation, commitment and dedication - but it goes without saying that we pay above-average and fair salaries, regardless of gender. We are the first international group to be Equal Salary certified and we implement this consistently.
  • We will support you in relocating to Munich even before your official start and also offer you a range of different corporate benefits, e.g. gym, company medical care, family office, employee events.


YOUR TASKS:

In this role, you are a central part of the Brand & Activation team and are responsible for omni-channel activations and the further development of our brand. You will develop engaging campaigns based on consumer insights, support strategy development and further develop our direct and indirect channels. In your daily work, you will be in close contact with various contacts at local and global level.


WHAT ARE WE LOOKING FOR?

  • Content creator: You develop and implement (omni)-channel communication campaigns, taking into account the strategic brand orientation
  • Brand architect: You ensure a consistent brand presence across all communication channels in line with the global brand CI.
  • String-puller: You work closely with creative agencies to develop and elaborate brand campaigns and activation measures.
  • Channel expert: You activate and develop our direct and indirect sales channels, such as IQOS Stores, IQOS Shop-in-Shop and food retail.
  • Business strategist: You support the development of business cases and work out a long-term communication strategy with the goals of customer acquisition and customer retention.
  • Data Crack: You create reports and analyses of the campaigns carried out on KPIs and learnings with the aim of optimizing performance.
  • Project Manager: You initiate, plan, manage and control projects independently in cross-functional team constellations.
  • Networker: You work in close coordination with all departments of the Commercial division and Philip Morris International.


YOUR PROFILE: You have/are...

  • A degree in economics or communication sciences, ideally with a focus on marketing, or comparable professional training.
  • At least 3 years of professional experience in marketing or brand management, especially in the implementation of communication campaigns.
  • An open and confident manner and shines with communication and presentation skills.
  • Strong project management skills and confident dealing with external partners & internal stakeholders.
  • A passion for customer orientation as well as strategic and structured thinking.
  • Results-oriented, flexible and willing to learn and possesses strong problem-solving skills.
  • An independent, responsible, quality-oriented and structured way of working.
  • Good understanding and a keen sense of design and brand management.
  • IT skills and fit in MS Office tools, especially Excel & Power Point.
  • Experience or desire to work in cross-functional and cross-cultural teams in an international environment.
  • Business fluent in English and you can formulate texts in German and English.


Equal opportunities and diversity in all its facets, such as the employment of severely disabled people and inclusion, are part of our everyday life. Severely disabled applicants are very welcome at Philip Morris Gmb H.



Would you like to be part of this development?

Then apply ONLINE WWW.PMICAREERS.COM WITH YOUR CV, YOUR MOTIVATION WRITING AND YOUR CERTIFICATES and shape your future with us #MAKEHISTORY.
BECOME PART OF THE GLOBAL MARKET LEADER!
Founded in Germany in 1970, Philip Morris Gmb H is a company of Philip Morris International Inc (PMI). With a market share of 37 percent in 2022, the company has been the market leader in the German cigarette market since 1987. The current product portfolio consists mainly of cigarettes and smokeless products such as tobacco heaters.
About Philip Morris International Inc (PMI)
PMI is a leading international tobacco company committed to a smoke-free future. Since 2008, PMI has invested more than $12.5 billion to develop, scientifically underpin and bring to market innovative smoke-free products.
Further information at www.pmi.com.
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