Your Tasks:

• Manage the entire lifecycle of performance marketing campaigns with a strong focus on Google Ads Hands-on implement and extend demand generation strategies within Google Ads, Linked In Ads, META Ads
• Help to identify and set up new paid marketing channels (e.g. review pages such as Capterra & OMR Reviews, Content Syndication, …)
• Define – and with the help of our designer and CVRO specialist – support A/B testing of landing page, ad copy, creatives
• Crunch data on a daily basis to monitor and improve the performance of all channels based on cost per SQL (use Hubspot oriented channel reporting)
• Manage budget and media planning while analysing and presenting performance insights confidently
• Support landing page creation and optimization, contributing to demand generation through Linked In, You Tube, and Google Demand Gen
• Develop and implement re-targeting tactics across multiple channels, focusing on high-performing video and image creatives.

Your Profile:

• You have 2 years hands-on experience in growing performance marketing, ideally for a B2B Saa S company
• You have strong hands-on expertise in managing Google Ads
• Ideally you have first experience working with paid social channels
• You are used to work in a dynamic environment – experience in a scale-up would be a big plus
• You are analytically driven and understand technical aspects of performance marketing like e.g. conversion tracking, attribution, etc
• You have a hands-on mentality
• Our target audience is focused mainly in german-speaking countries, so you are fluent or near-native in German, as you have to write ads or support with landing page content