Hong Kong Job Openings
PCCW Global
Marketing Manager
FULL TIME
October 23, 2024
Marketing Manager
- Be responsible and accountable for the assigned segment and Enterprise Managed Services (i.e.EMS) revenue target.
- Launch quarterly marketing programs / campaigns for new acquisition, winback and upgrade of network services as well as penetration of EMS services across various segments
- Prepare monthly in-depth analysis of assigned segment customer spending & line base, market trends and able to draw insight and suggest timely improvement plans and actions
- Able to liaise with sales on day-to-day cross products offering & pricing, integrated solution offers and conduct sales briefings for services & program updates.
- Conduct competitive analysis on key competitors moves, offerings, key activities and develop our value propositions to differentiate against competition.
- Contract management & retention for assigned segment & EMS: conduct analysis of existing line base revenue by segment and devise customer management approach for retention and upsell with relevant solutions.
- Work closely with Corporate Marketing colleague on awareness & communication campaigns e.g. seminars, events, collateral production, website content maintenance etc
- Experiences in managed services is preferred
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