India Job Openings

Accenture

Copywriter Consultant

Mumbai

FULL TIME

September 6, 2024


Accenture Song
Copywriter


Work Location: Mumbai | Years of experience:
8+ years | Entity: India Business | Level: Consultant



About us

Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries.


Accenture Song is world’s largest tech-powered creative group offering digital creative services. It’s a technology powered creative group working with designers, creators, and technologists to create unique customer experiences.



Formerly known as Accenture Interactive, the advertising and marketing services arm of Accenture was created by merging all of its agency subsidiaries into one. The move reflects Accenture’s post-pandemic world-class services that reinvent customer connections, sales, commerce and marketing and business innovation to meet clients’ accelerated demand for business growth through sustained customer relevance at the ever-changing speed of life.



The unit's capabilities span product and design; technology & platforms, creative, media and marketing strategy, and campaign, content and channel orchestration.

Job Summary


The Communications Strategist oversees the client relationship, while ensuring that goals are met through strategic communications initiatives. The strategist will bridge the gap between media and creative, creating the journeys, engagement frameworks, campaign ecosystems, and annual communications plans across paid, owned and earned touchpoints.



Job Summary



The Copywriter’s currency is inventiveness, hard work and enthusiasm. What we most need from the Copywriter (and their Art Director partner) is a large volume of ideas, quickly, that are connected to culture and surprise us with the new and the different. The Copywriter is eager, positive and willing to learn from everyone around them.



Job Responsibilities



  • Develop a range of ideas in a short amount of time and refine and self-edit work along the way

  • Knows how to package up their ideas in ways that are clear, concise and buyable
  • Can think in platforms and think beyond traditional advertising solutions
  • Is a student of creative trends and best practices in advertising, culture, media and social.
  • Brings other interests and knowledge to the job (filmmakers, influencers, designers, etc…)
  • Create copy options in multiple styles of writing and tones
  • Begins to contribute to all facets of productions
  • Edit copy to ensure brand voice and business objectives are effectively executed across all messaging
  • Work with all disciplines to deliver projects of creative excellence on time
  • Can take feedback and incorporate it
  • Begins to understand the needs of clients and clients’ business
  • Is willing to help out with whatever is asked of them, with a good attitude
  • Is an accountable partner and collaborator


Basic Qualifications


  • Portfolio or samples of work demonstrating smart, brand-building ideas and executions



Preferred
Qualifications



  • Bachelor’s of design, Art or Architecture from a Tier-1 institute

  • Natural storytelling skills
  • Collaborative, passionate and self-motivated
  • Presentation and public speaking skills
  • Strong organizational skills to work efficiently and effectively in both personal time management and ability to extend such practices across a team
  • Ability to multitask, manage simultaneous projects and meet tight deadlines in a fast-paced, ever-changing environment
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