India Job Openings
Globant
SEO Execution Specialist - India
September 6, 2024
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Perform keyword research and implement SEO best practices across web pages.
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Optimize website content, meta tags, URLs, and internal linking structures for improved search engine performance.
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Publish and manage content using Adobe Experience Manager (AEM) and other CMS platforms
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Integrate and push schema markup through the CMS
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Ensure content and web elements are accessible, meeting WCAG standards.
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Optimize images with alt tags, use descriptive URLs, and enhance overall accessibility.
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Work closely with the web development team to implement technical SEO recommendations, such as site speed optimization, mobile responsiveness, etc.
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Conduct regular website audits to identify technical issues, crawl errors, and indexing issues, and implement solutions to improve site performance and user experience.
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Provide regular reports and insights to stakeholders on keyword performance, content optimizations, and opportunities for improvement.
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Experience with Search Console and Bright Edge is a plus.
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Develop and execute effective SEO strategies to improve organic search rankings and drive traffic to our website and digital platforms.
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Perform comprehensive keyword research and analysis to identify opportunities for content optimization.
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Optimize website content, including landing pages, product descriptions, and blog posts, for targeted keywords and user experience.
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Conduct technical SEO audits and provide recommendations to enhance website performance, including site speed, mobile responsiveness, and indexing.
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Collaborate with content creators, designers, and developers to ensure SEO best practices are integrated into all digital marketing initiatives.
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Prepare regular reports on SEO performance metrics, insights, and strategies for improvement.
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Create a strategy around off page SEO and execute the same.
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Regularly monitor competitors and provide inputs to senior stakeholders.
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Bachelor’s degree in Marketing, Communications, Business, or a related field.
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Proven experience in SEO, preferably in the retail or hospitality sector.
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Familiarity with SEO tools such as SEMrush, Ahrefs, Moz, or similar platforms.
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Strong understanding of on-page and off-page SEO, technical SEO, and local SEO practices.
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Proficient in Google Analytics and Google Search Console.
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Excellent analytical skills and attention to detail.
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Strong written and verbal communication skills.
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Ability to work independently and as part of a team in a fast-paced environment.
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Knowledge of HTML/CSS or experience working with content management systems (CMS) such as Word Press.
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Experience with paid search (SEM) and social media marketing is a plus.
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