• Develop and implement a comprehensive local category range plan, efficient range selection, local pricing, margin targets, forecasting, phasing, and campaign execution.
• Define the Israeli category range within the frameworks established by Global & Hub BU, ensuring it aligns with local market needs.
• Analyze sell-through data to provide actionable insights and contribute to strategic planning, ensuring continuous category optimization.
• Coordinate the in-season brand calendar with cross-functional teams (Supply Chain, Channel Leads, Brand Activation, and Omni-Channel), ensuring timely execution of key initiatives.
• Establish and manage product segmentation strategies across relevant categories and accounts, ensuring proper market positioning.
• Lead the sell-in process for upcoming seasons, including showroom preparation, sell-in presentations, and creation of marketing tools (e.g., mood boards).
• Develop tactical pricing strategies and exclusive offers for specific channels/accounts to address market gaps and maximize commercial potential.
• Monitor inventory levels and work with supply chain teams to achieve sustainable inventory targets, minimizing stockouts or overstock.
• Manage the orderbook for upcoming seasons, identifying potential delays, and collaborating with channel teams to ensure successful execution of key campaigns
• Monitor the category preference in all channels to ensure a correct landing, share of business, healthy lifecycle and target reach for the category.

• Israel Brand Team
• Israel Channel Teams (RTL, e-Com, Wholesale, Franchise)
• EM Hub BU and CTC
• Israel, SCM & OB Fulfillment
• Israel Demand Planning

• Net Sales, Gross Margin (GIM%)
• Category SOB
• Orderbook development and sell-out performance
• Range size, efficiency, and overlap management
• Go-To-Market execution (Sell-in to campaign launch)
• Commercial success across key channels

• Strong commercial acumen with the ability to derive strategic insights from data.
• Proven ability to drive high-performance results in category management.
• Excellent interpersonal and collaboration skills, with experience managing cross-functional teams.
• Strong background in merchandising, category management, brand management, sales, and finance.
• Proactive approach with high attention to detail and problem-solving skills.
• Experience with BI platforms and data visualization tools is essential.
• Fluent in English, both written and spoken.

• Bachelor's degree in Business Administration, Marketing, or a related field. A focus on marketing and sales is highly desirable.
• Minimum of 5 years of experience in merchandising, cross-functional marketing, and/or sales, preferably within sportswear, fashion, or lifestyle sectors.
• Strong presentation skills and experience presenting to senior leadership.
• Advanced proficiency in Microsoft Office, particularly Excel and Power Point.
• Consumer-focused with deep product and range expertise, and an ability to balance brand and commercial priorities to create tailored Go-To-Market solutions.

• Develop and implement a comprehensive local category range plan, efficient range selection, local pricing, margin targets, forecasting, phasing, and campaign execution.
• Define the Israeli category range within the frameworks established by Global & Hub BU, ensuring it aligns with local market needs.
• Analyze sell-through data to provide actionable insights and contribute to strategic planning, ensuring continuous category optimization.
• Coordinate the in-season brand calendar with cross-functional teams (Supply Chain, Channel Leads, Brand Activation, and Omni-Channel), ensuring timely execution of key initiatives.
• Establish and manage product segmentation strategies across relevant categories and accounts, ensuring proper market positioning.
• Lead the sell-in process for upcoming seasons, including showroom preparation, sell-in presentations, and creation of marketing tools (e.g., mood boards).
• Develop tactical pricing strategies and exclusive offers for specific channels/accounts to address market gaps and maximize commercial potential.
• Monitor inventory levels and work with supply chain teams to achieve sustainable inventory targets, minimizing stockouts or overstock.
• Manage the orderbook for upcoming seasons, identifying potential delays, and collaborating with channel teams to ensure successful execution of key campaigns
• Monitor the category preference in all channels to ensure a correct landing, share of business, healthy lifecycle and target reach for the category.

• Israel Brand Team
• Israel Channel Teams (RTL, e-Com, Wholesale, Franchise)
• EM Hub BU and CTC
• Israel, SCM & OB Fulfillment
• Israel Demand Planning

• Net Sales, Gross Margin (GIM%)
• Category SOB
• Orderbook development and sell-out performance
• Range size, efficiency, and overlap management
• Go-To-Market execution (Sell-in to campaign launch)
• Commercial success across key channels

• Strong commercial acumen with the ability to derive strategic insights from data.
• Proven ability to drive high-performance results in category management.
• Excellent interpersonal and collaboration skills, with experience managing cross-functional teams.
• Strong background in merchandising, category management, brand management, sales, and finance.
• Proactive approach with high attention to detail and problem-solving skills.
• Experience with BI platforms and data visualization tools is essential.
• Fluent in English, both written and spoken.

• Bachelor's degree in Business Administration, Marketing, or a related field. A focus on marketing and sales is highly desirable.
• Minimum of 5 years of experience in merchandising, cross-functional marketing, and/or sales, preferably within sportswear, fashion, or lifestyle sectors.
• Strong presentation skills and experience presenting to senior leadership.
• Advanced proficiency in Microsoft Office, particularly Excel and Power Point.
• Consumer-focused with deep product and range expertise, and an ability to balance brand and commercial priorities to create tailored Go-To-Market solutions.

JOB TITLE:

adidas

Holon

Marketing & Communications

M

IL

Full time

516271

Sep 19, 2024