Job Title: Junior Brand Manager – Italian Speaking VIE Contract

• Location: Milano city, Italy
• Job type: Full time
• Target start date: 16/09/2024

Looking to launch your career at the cutting edge of healthcare? Join Opella. (New name for Sanofi Consumer Healthcare Business Unit) for a chance to develop with mentoring and guidance from inspirational & international leaders while helping to make an impact on the lives of countless people in Italy & worldwide.
At Opella., we have one overarching mission - to work passionately, challenging ourselves and our industry every day, to build a healthier future by helping people, help themselves, bringing “Health in Your Hands”.
Our teams are building trusted & loved brands that connect with hundreds of millions of consumers worldwide, enabling better self-care for individuals and communities, while also contributing to a healthier planet. To fulfill this mission, we are embarking our consumers, our customers, healthcare professionals, and our employees in this journey because this is what will make us become the “Best Fast-Moving Consumer Healthcare (FMCH) Company In & For the World”.
We strive to act as a force for good by integrating sustainability along our business and employees’ mission and operate responsibly from both a social and environmental point of view.
To achieve this, we need strong talent who will help us shape the future of our Consumer Healthcare business and challenge our industry. At Opella., we aspire to create a work environment where people can thrive, grow, and be at their best every day.
About the job
This VIE position will play a key role in achieving brand objectives for the largest business size in Opella Italy & the Global Brand performance. This role will be responsible for maintaining strong business performance by supporting the Brand & Marketing activation plan like development & localization of global brand campaigns, opening up new opportunities to further grow the brand.
Also, this position will contribute in shaping brand strategy that will influence the other markets Globally since Italy is one of the biggest market for the brand, acting as a Global Zone. In this context, the Junior Brand Manager will be a team member of the Italy Bisolvon/Mucosolvan team and will work closely with both the Italian cross functional team & the Global Brand Team to foster synergies between Global & Local.
Organization Context
This position will directly report to the Italy Zone Brand Lead
Main responsiblities:

• Support the Italy Zone brand lead in achieving annual sales, profit and market share target through localization of the Global brand strategy & strong execution
• Analyze market trends , competition landscape & activation results in order to propose action plans to maximize growth, aligned with our brand ambition.
• Development of the brand through a marketing plan including offline & online activations, e-commerce, Pharmacist engagement etc. in Consumer Healthcare category.
• Work closely with the Media Team to manage media planning and execution including all digital development
• Work with CMI to identify consumer / shoppers insights that should be embedded in Brand activation plans.
• Work with multiple stakeholders: Digital team, Sales team, Trade & Shopper marketing, Science team (Regulatory, Medical, Quality) and also Local/global stakeholders.
• Lead ad hoc strategic projects that contributes to brand growth in short & long term.
• Management of day-to-day marketing, digital marketing & communication operation

About you
Qualifications & Requirements:

• Education: Master degree in Business, Marketing ; knowledge, interest in pharma industry
• Experience in FMCG marketing within a renowned multinational company is a plus
• Brand/Product management experience is a plus
• Project management experience with international teams is a plus
  
• Excellent language skills required: Fluent English & Italian (minimum C1)
  
• Core Competencies & Skills:
  • Challenger mindset to break the status quo
  • Ability to work with problem solving skills & in autonomy.
  • Ability to be flexible and adapt quickly to changing strategies / priorities
  • Creative mind-set and motivational can-do attitude
  • Business analysis: strong analysis skills (Excel ++) and data driven mindset
  • Project management: leadership to drive cross functional projects with action planning, organizing and follow up
  • Team spirit, persuasiveness & influence, highly collaborative with all cross functional partners & external agencies
  • Good communicator both written and verbal, especially in groups, preparing and delivering presentations
  • Digitally Savvy: openness towards new digital channels and tools.
  • Brand activation: E2E brand management & marketing activation to reach MKT KPI (market share, brand growth, …)

What we offer at Opella. :

• equal opportunities to all regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.
• An international work environment, in which you can develop your talent and realize ideas and innovations within a competent team
• Flexible home office policy, with a possibility to work up to 50% of time from home, where you can easily schedule your office days

Why choose us?
i Move (our work abroad, VIE program) is a unique program tailored for European youth interested in challenging themselves with meaningful assignments across the globe. At Opella./Sanofi we have a strong ambition to invest in young talents who will drive the success of tomorrow.

• i Move, is available to citizens of the European Economic Area (EU + Norway, Liechtenstein and Iceland) aged between 18 and 28.
• PLEASE NOTE that since this program is primarily an international development program, candidates cannot apply to a VIE assignment in their own country of citizenship.
• PLEASE NOTE that only applications that are submitted in English will be considered.