Company Overview:
At PTT Outdoor, we believe that every adventure begins with the right gear. Founded in 2016, we have quickly established ourselves as a premier online destination for hiking and camping equipment in Malaysia. Our mission is to provide outdoor enthusiasts with high-quality, affordable gear that enhances their experiences in nature. We are passionate about the outdoors and committed to sustainability, actively engaging in initiatives that give back to the environment.
Join our vibrant team where creativity meets adventure! We foster a culture of innovation and collaboration, encouraging our employees to explore their potential while contributing to a greater cause. If you’re excited about the outdoors and want to make a meaningful impact in the lives of fellow adventurers, PTT Outdoor is the perfect place for you!
Job Overview
As a Content Creator at PTT Outdoor, you will be responsible for developing compelling content that inspires and engages outdoor enthusiasts. Your creativity will shine as you produce high-quality written, visual, and multimedia content across various platforms to enhance our brand presence and connect with our audience.
Key Responsibilities

• Content Development: Create engaging and informative content for our website, social media channels, blogs, email newsletters, and advertising campaigns that resonate with outdoor enthusiasts.
• Brand Storytelling: Craft captivating narratives that reflect our brand values and mission. Ensure consistency in tone and style across all content.
• Research: Stay updated on industry trends, audience preferences, and competitor activities to inform content strategy. Conduct research to create informative and relevant content about hiking and camping.
• SEO Optimization: Implement SEO best practices in all content to improve organic search visibility and drive traffic to our platforms.
• Collaboration: Work closely with the marketing team to brainstorm ideas, develop content calendars, and ensure alignment with overall marketing strategies.
• Performance Tracking: Analyze content performance metrics using tools like Google Analytics and social media insights. Use data-driven insights to refine content strategies.

Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• Proven experience as a content creator or copywriter, preferably in a digital marketing environment.
• Strong portfolio showcasing your writing and creative work across different formats (blogs, social media posts, videos).
• Familiarity with SEO principles and best practices.
• Excellent communication skills with the ability to convey complex ideas in an engaging manner.

Skills

• Creative Thinking: Ability to generate innovative ideas that capture audience interest.
• Technical Proficiency: Proficient in using content management systems (CMS), graphic design tools, and video editing software.
• Analytical Skills: Capable of interpreting data to assess content effectiveness and inform future strategies.
• Time Management: Strong organizational skills with the ability to manage multiple projects and meet deadlines.

What We Offer

• Competitive salary and benefits package.
• Opportunities for professional growth and development within a supportive team environment.
• A chance to make an impact in an exciting industry focused on creativity and adventure.

If you are ready to unleash your creativity and contribute to the success of PTT Outdoor through impactful content creation, we encourage you to apply! Please submit your resume along with a portfolio of your workk
Job Type: Full-time
Pay: RM2,000.00 - RM2,500.00 per month
Schedule:

• Day shift

Experience:

• Content Creation: 1 year (Required)

Work Location: In person