We are looking for a creative and knowledgeable Copywriter & Forum Engagement Specialist with a deep understanding of sports and sports betting to join our team. In addition to writing compelling content, the ideal candidate will be responsible for engaging in betting forums and link-building activities to increase brand visibility and drive traffic. This role requires someone who can craft engaging content as well as actively participate in online communities to build our brand’s reputation.
Key Responsibilities:

• Write and edit high-quality content for blogs, articles, newsletters, social media, and promotional materials focusing on sports and sports betting.
• Develop copy for betting previews, match reviews, betting guides, odds comparison articles, and general betting tips.
• Stay up to date with the latest sports news, major tournaments, events, and sports betting markets.
• Collaborate with the marketing and SEO teams to create keyword-optimized content that drives traffic and engages the target audience.
• Actively participate in various online sports betting forums and communities to engage with users and answer questions, while subtly promoting the brand by dropping links in a natural, non-spammy manner.
• Build and maintain relationships with key sports betting communities by providing value-added contributions through insightful comments and discussions.
• Monitor and track forum engagement and link placements to assess the effectiveness of the link-building strategy.
• Create copy for landing pages, ad campaigns, and promotional content to boost customer acquisition and engagement.
• Ensure that all content and forum responses are accurate, engaging, and adhere to the brand’s voice and tone.
• Research and analyze sports betting trends, odds, and strategies to provide valuable insights to readers.
• Proofread and fact-check all content to ensure consistency and accuracy.

Job Type: Full-time
Pay: From ₦50,000.00 per month
Application Deadline: 26/09/2024