Poland Job Openings
ZF
Head of Marketing & Communications - Poland, Nordics, Baltics (m/f/d)
October 22, 2024
Become our next Future Starter
Are you ready to make an impact? ZF is looking for talented individuals to join our team. As a Future Starter, you’ll have the opportunity to shape the future of mobility. Join us and be part of something extraordinary!Head of Marketing & Communications - Poland, Nordics, Baltics (m/f/d)
Job Description
- Develop, implement, and monitor the European Marketing & Communications strategy in the sub-region, aligning with the strategic goals of the Division Aftermarket and supporting long-term business objectives,
- Initiate and lead joint social media channels & campaigns across the region, targeting all key groups (B2B & B2C) and Business Lines. Ensure alignment with regional priorities, adapting for differences in technical requirements and customer needs,
- Drive advanced digital marketing initiatives, including automated marketing campaigns, across multiple media channels for diverse target groups, product categories, and Business Lines at the sub-regional level,
- Design and execute promotional marketing programs & campaigns to support strategic business goals for selling products and develop workshop network,
- Plan, develop, and manage all fairs and events in the sub-region, ensuring effective promotion of the product portfolio and service offerings, aligned with the regional action plan, KPIs, and Corporate Identity,
- Oversee sub-regional marketing budget planning, using advanced marketing analytics and real-time results monitoring to ensure optimal allocation of resources and achievement of strategic objectives,
- Lead and develop the local Marketing team, with a focus on enhancing customer satisfaction and loyalty (NPS), while improving marketing efficiency and ROI,
- Plan, manage, and motivate a diverse, agile, and high-performing Marketing team, ensuring continuous development, training, and staffing to maintain excellence in execution.
- University Degree – ideally Marketing/Communications/Economics,
- Ideally 7+ years’ experience in respective field,
- Minimum 3+ years’ experience as people leader,
- Strong experience and thought leadership in Marketing & Communications & Sales for B2B (distributor & fleet level) & B2C (workshop level), as well associal media and communities for both B2B and B2C in Europe and differences per country,
- Customer-centric attitude based on outside-in perspective and strong knowledge of market and customers,
- Knowledge on Automotive Aftermarket & Marketing network in the Aftermarket,
- Marketing or Sales leadership experience in international context and matrix organizations,
- High influencing skills & ability to manage sub-regional Marketing team,
- An employment contract in a stable, global company,
- Implementation package-full training and support from experienced managers and employees who will make sure, that you feel comfortable while performing newly entrusted tasks,
- Hybrid or remote system work and flexible working hours,
- Possibility of participation in private medical care and life insurance,
- Annual bonus, cafeteria system,
- Company car,
- Very good working atmosphere - working in an international team, interesting projects, and tasks.
https://aftermarket.zf.com/pl/portal-aftermarket/
Be part of our ZF team as Head of Marketing & Communications - Poland, Nordics, Baltics (m/f/d) and apply now!
Contact
Joanna Becher
What does DEI (Diversity, Equity, Inclusion) mean for ZF as a company?
At ZF, we continuously strive to build and maintain a culture where inclusiveness is lived and diversity is valued. We actively seek ways to remove barriers so that all our employees can rise to their full potential. We aim to embed this vision in our legacy through how we operate and build our products as we shape the future of mobility.Job Segment: Marketing Communications, Communications, Network, Outside Sales, Marketing, Automotive, Technology, Sales
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