• Coordinates the review and approval processes for new and existing marketing materials: including coordination of all teams (regulatory, medical, marketing, legal, marketing agency and others)
• Develops/updates existing marketing materials for customers that are aligned with marketing strategy and business objectives (including but not limited to branded websites, interactive visual aids, sales brochures)
• Supports customer engagement and promotional activity by ensuring marketing pieces have been uploaded to the CRM platform, administrating speaker programs, and coordinating conference activities (including promotional booth and conference materials)
• Supports business operations in deployment of digital marketing tactics (such as webinar, IVA, Email web) and provides day to day operational support. Understands business requirements, manages requests, prioritization, and issues
• Manages digital marketing platform(s): timelines and deliveries, in partnership with country and international marketing teams, IT team, external agencies (digital production or country agencies), and other stakeholders to ensure correct deployment of relevant initiatives / tactics
• Contributes to overall omnichannel strategy and develop customer “personas” journeys
• Supports implementation and operations of digital platforms
• Partners with analytics team to analyze digital and print material usage metrics for performance reporting and assessing needs for future updates across brand
• Manages agency partners to ensure budget alignment and timely deliverables
• Partners with other colleagues to work with ad agencies to develop tactics in support of annual brand planning
• Engages in the development of key marketing insights in partnership with GIACO team
• Tracks marketing activities including budget
• Oversees contracting processes and raises purchase orders when needed

• Ability to understand the target market at a high level
• Ability to understand key elements of brand strategy and incumbent's role in executing that strategy
• Ability to understand insights and the implications, and apply those insights to tactics/business problems/opportunities
• Results-oriented, and communication and collaboration skills to explain complex information to others in straightforward situations
• Proven ability to meet deadlines on multiple projects
• Proven ability to work with outside business partners and vendors
• Previous experience in defining an omnichannel strategy
• An understanding of the legal and regulatory environment. Proven experience in working in the approval of promotional materials in the pharmaceutical industry in Spain will be requested and a plus for the Portuguese market.
• Good expertise in MS Office applications, including Power Point, Excel and Word
• Demonstrated experience in Digital project planning and management
• Fluency in English. Portuguese would be beneficial.
• Basic experience in the specialty pharmaceutical and/or biotech industries
• Experience in a marketing agency environment would be beneficial

• Bachelor's or Masters degree in marketing, business, scientific area, or related field
• Requires experience or the equivalent combination of education and experience

Hybrid-Eligible Or On-Site Eligible