Sweden Job Openings
Epiroc AB
VP Marketing - Selective Mining, Quarrying & Construction
Askersund
November 5, 2024
Key Responsibilities
- Develop and implement marketing plans aligned with corporate and sustainability goals.
- Manage product portfolios and drive brand awareness.
- Lead a marketing team to enhance customer engagement and industry leadership.
- Promote customer-centric approaches and digitalization of customer experiences.
- Ensure consistent brand identity and align marketing materials with brand guidelines.
- Conduct market research to identify trends and opportunities.
- Build and maintain relationships with key stakeholders, including customer centers and external partners.
- Act as a spokesperson at industry events, conferences, and media engagements.
- Represent the Surface Division in the Epiroc Marketing Council.
- Foster an inclusive and innovative team culture.
- Collaborate with other business lines and divisions.
- Mentor and recruit top talent, ensuring a strong succession plan.
- Promote diversity and inclusion within the team.
- Partner with Epiroc China teams on local brand development and marketing projects.
- Manage P&L, ensuring cost-effectiveness and resource optimization.
- Implement controls and KPIs to monitor performance.
- Oversee portfolio management and rationalization.
- Allocate marketing resources efficiently and analyze ROI of campaigns, adjusting strategies as needed.
- Bachelor’s degree in Engineering, Marketing, or Business Administration (Master’s/MBA preferred).
- Proven leadership experience, especially with remote teams.
- Strong grasp of global market dynamics and regulatory frameworks.
- Excellent communication and presentation skills.
- Fluency in English; other languages are a plus.
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