• Web management
  • Collaborate with Marketing team members and relevant internal teams to optimize online content and activities including NPIs, e-commerce promotions, content marketing, and other online activations.
  • Update and maintain the product page content for Ape A region according to NPIs schedule and region requirement in specific language thru PCM Web Content Platform/ SFCC in a regular basis.
  • Update and maintain websites to ensure products and channel information are up to date.
  • Leverage your HTML proficiency for web projects and website creation.

• Marketing Management
  • Update and maintain the Marketing library for Ape A region according to NPIs schedule and region requirement in specific assets thru Box.com Platform and internal system, MS share point in a regular basis.
  • Update and maintain box.com to ensure all images or digital assets are up to date
  • Utilize Google Analytics (GA4) and other digital marketing tools to develop and implement strategies.
  • Provide support to the Marketing Team e.g coordinate all marketing campaigns and managing incoming & outgoing communication, assist in organizing and support marketing activities, etc
  • Handle customers’ enquiries and surface relevant customer comments on social media channels and respond accordingly
  • Develop social media calendar coinciding with new product releases, marketing campaigns or other brand objectives.
  • Support Marketing team to execute go-to-market plan for new product launches.
  • Perform any ad hoc duties or assignments
  • Proficiency in Photoshop or AI software is advantageous, but not mandatory.

• Digital Management
  • Take the lead for driving regional digital content updates and propose ideas for how to improve and enhance quality of information, user experience, and assets to improve sell-through, create brand awareness, and increase customer engagement.
  • Regularly explore current online content marketing trends and conduct frequent competitor analysis to ensure that our content is optimally positioned, we're offering best-in-class user experiences, and that we’re always acting as the voice of the customer.
  • Become Syndication and content distribution subject-matter expert, share and implement best practices.
  • Analyze digital content performance and share learnings with team members
  • Leverage analytics to guide content strategy and optimize content positioning.
  • Coordinate the design, development and content creation for all digital marketing channels.

• E-commerce
  • Drive external traffic to our e-commerce sites to raise conversion
  • Localize e-commerce content for partner sites
• Social Media
  • Manage Social Media content to drive engagement
  • Capitalize on FB ads to drive conversion and awareness

• PR
  • Drive pro-active and consistent communication with our PR agency
  • Own and build the relationship with the media and KOLs
  • Maximize the opportunities for media and Influencers product seeding.
• POSM creation
  • Design and develop all internal and external communication vehicles, which could include social media, in-store merchandizing, POSM
  • Ensure proper / channel-focused and brand appropriate product collateral to promote new and existing products
  • Plan and manage channel marketing activities with local sales teams for promotions, new product launches, sales incentives, events, etc.
• Event
  • Develop the event theme, content, flow, and timeline based on budget
  • Manage and coordinate all resources involved in the event
  • Coordinate with various stakeholders, vendor, organizer to ensure the event’s successful execution

• A minimum of two (2) years marketing experience acquired from consumer electronics / I.T. industry gained from multinational organization.
• Bachelor’s degree in Marketing, Advertising, Communications (or related field)
• Strong communication, organization and problem-solving skills.
• Ability to work in a fast-paced, cross-cultural organization.
• Flexibility to manage multiple priorities and ability to work under limited resources support.
• Proficiency with PC and relative software, including but not limited to MS Office suite, and various Adobe products.
• Fluency in both spoken and written English and Mandarin languages.

Neihu, Taipei City