Turkey Job Openings
Johnson & Johnson
Digital Engagement Senior Manager - AMET
Istanbul
October 16, 2024
About Johnson & Johnson
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and Med Tech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com/.
Summary of the job:
- Shaping J&J Innovative Medicine AMET (Africa, Middle East and TURGAN) Digital Customer Interactions and Multichannel strategy to accelerate and embed omnichannel into our go-to-market model with the strategic alignment of ESO CDS Team.
- The Digital Engagement Senior Manager manage One Campaign to OMC team who supports the marketing and medical teams in the operating companies to develop and implement an impactful customer journey for campaigns.
- Identify engagement tactics and customer needs that can be brought to life through new and innovative ways that support the customer journey and differentiate digital channels from other online resources.
- Develop and implement an approach to measure and analyse digital channels impact and reach that ensures business objectives are met and elevated.
- Follow the technical support team activities and set their priorities in the production of digital assets and maintenance of digital platforms.
Duties & Responsibilities:
People Management and Development:
- Development of employees into experts in the use of digital omnichannel interactions and development of communication strategies.
- Directly managing One campaign leads, and indirectly responsible of the deliverables of the technical support team (Webmasters, email specialists, and Digital analyst)
Digital Omnichannel Interactions
- Co- develop AMET’s omnichannel strategy with the Opco core value teams (CVTs)
- Support CVT’s in the translation of business objectives in the product plan to digital omnichannel strategies.
- Support CVTs to analyse marketing information and develop customer journeys and digital marketing campaigns.
Innovation, benchmarking and learning:
- Pro-active screening of developments in digital interaction channels.
- Develop AMET digital strategy alignment in cooperation with EMEA digital team and issue required Internal Digital SOP’s and SWPs.
- Periodically evaluate & measure the success of digital communication channels in practice by using appropriate metrics.
- Increase customer journey adoption and education for relevant jobs of internal organization by training and education.
Digital Projects Planning & Process Management:
- Responsible for setting priorities and organizing digital department ways of working – department SWP’s and processes and creates tools and metrics.
- Responsible for vendor selection.
- Responsible for approving digital omnichannel projects and monitor success
- Ensure implementation of all applicable guidelines in all digital projects (HCBI, Privacy, Quality ,..)
Qualifications
Qualification & Experience- A minimum of a bachelor’s degree is required with 10+ years of professional pharmaceutical experience including at least 5 years of marketing management while 2 years of them in digital marketing.
- Excellent knowledge of AMET market, business model and operations.
- Excellent written and oral communication skills.
- Excellent presentation skills.
- Excellent computer skills with full understanding of digital channels and platforms.
Core Competencies
- Innovation and creativity.
- Communication skills.
- Excellent Knowledge of digital trends & innovations.
- Strategic thinking.
- Analytical skills.
- Positive mindset & flexibility
- Can do attitude.
- High sense of anticipation, responsiveness & effectiveness.
- Perseverance and ability to work under pressure.
Key Performance Indicators (KPIs)
- Strategic digital projects milestones success & progress.
- Digital Omnichannels performance.
Any exceptions to the above require approval from the employee’s manager and HR Partner.
Leadership Behaviors Required:
- LIVE OUR CREDO: Puts the needs of Our Credo stakeholders first, pursues the highest standards of quality, safety, compliance & ethics and Ensures everyday actions contribute to Our Purpose
- CONNECT: Builds internal and external relationships based on respect, Collaborates openly across boundaries and acts as a team player.
- SHAPE: Inspires and contributes ideas that challenge thinking, demonstrates resilience and agility to drive and adapt to change.
- Grow: Develops self and others to reach their goals, engages in open & honest conversations and Drives performance by managing energy and taking ownership for outcomes.
We know that the success of our business depends on having the best talent in a workforce that reflects the diverse markets we serve around the world and an inclusive culture that values different perspectives and life experiences
That is why we in Johnson & Johnson are working to create an inclusive environment where diverse backgrounds, perspectives and experiences are valued and each and every one of our people feels that they belong and can reach their potential. No matter who they are.
Diversity, Equity & Inclusion at Johnson & Johnson means “You Belong”!
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