Description

Corteva Agriscience™, is the global pure-play agriculture company that provides farmers around the world with the most complete portfolio in the industry - including a balanced and diverse mix of seed, crop protection and digital solutions, serves to enrich the lives of those who produce and those who consume, ensuring progress for generations to come. Our employees fulfill this purpose everyday by building/participating in an inclusive culture where we encourage each other to stay curious, think differently, act boldly and do what's right for our customers, our co-workers, our partners and our planet. With over 20,000 team members from 130 countries, innovating in 140 world class R&D facilities, we have the resources, leadership heritage and partner ecosystem to make a meaningful impact now and into the future. #Grow What Matters

Corteva Agriscience™ presents an exciting opportunity for a Category Marketing Manager (fungicides and insecticides)
As a Category Marketing Manager, you will play a pivotal role in crafting and executing product/portfolio strategies for Crop Protection, life cycle management among crops. This role is anchored in understanding customer needs and regional asset strategies to drive sales, market share, and profit margins for the fungicides and insecticides portfolio. You will be instrumental in developing tactical implementations of marketing plans, product positioning, and demand planning for both new product launches and existing offerings.
Your Challenge:

• Conduct thorough analyses of diverse market segments, gather grower insights, synthesize product feedback, and assess competitive dynamics to discern market trends, identify threats, unearth new business prospects, and effectively address customer needs.
• Devise and implement holistic product strategies that encompass project scheduling, price evolutions, label extensions, and opportunities for licensing-in. This will entail close collaboration with European Product Managers, aligning with regional business strategies.
• Lead cross-functional Local Product Concept Teams, providing leadership to define new project requisites, construct compelling business cases, articulate strategic priorities, delineate product attributes, shape value propositions, and craft persuasive sales arguments.
• Formulate regionally-aligned product pricing strategies, underpinned by insights from market research and projected demand.
• Deliver annual marketing plans for fungicides and insecticides portfolio, vigilantly tracking its performance against established benchmarks (prices and volumes vs. purchase orders), conducting stage reviews, probing significant deviations, and proposing corrective measures when needed.

Location: Ukraine
#LI-OB1 #LI-Hybrid

Qualifications

Qualifications and Attributes to Make a Difference:

• A Bachelor's degree in Agriculture Engineering (with an additional master's degree in marketing being an advantage).
• A minimum of 5 years of experience in the Agribusiness sector with a specialization in crop protection solutions, encompassing roles in product management, development, or commercial functions.
• A robust understanding of the plant protection market, especially concerning the assigned product portfolio, along with a keen grasp of operational planning and product development processes.
• A proven track record of creating, launching, and effectively managing brands.
• Proficiency in Microsoft Office tools.
• Fluency in English.
• Proficiency in market research with strong analytical skills, including economic analysis.

Who Are We Looking For?

• Curious, bold thinkers who want to grow their careers and be part of a winning team
• Market shaping individuals who want to transform the agriculture industry to meet the world's growing need for food
• Collaborators who thrive in a diverse, inclusive work environment
• Innovators who bring initiative and fresh ideas that drive our business into the future and make us an industry leader

Growing What Matters Starts With You… What We Can Offer To Help You Grow?

• Opportunity to be part of a global industry leader working to discover solutions to the most pressing agricultural challenges of our time
• Challenging work assignments that grow your skills, capabilities and experiences
• Opportunities for international rotations and relocation that will expand your global view and cultural experience
• Diverse, inclusive work environment where employees bring their whole selves to work and feel heard, valued and empowered
• Dedicated and customized resources to help grow your professional skills, industry expertise and personal perspectives.
• Joining us is a natural opportunity to strengthen your professional network through valuable relationships.
• Support the health and well-being of every employee by offering world-class benefits, meaningful work and competitive salary
• Performance driven culture with a strong focus on speed, efficiency and agility