Responsibilities

• Cooperate with Enterprise Digital Demand Creation team and regional/local BU digital marketing team to define DCX (digital customer experience) strategic plan together with manager.
• Provide digital marketing consulting analysis and share the best practice in the industry.
• Understand Mar Tech tools’ capability (which list in below application experience) and work with DCX PO (product owner) to define DCX product roadmap which including Website, Marketing Automation Platform, etc.
• Work closely with solution analysis/architect team for architect alignment.
• Work with PO, IT dev team and vendor to make sure product delivery by PI/Sprint planning.
• Provide data analytics to driven sales and marketing decision making and get business insight.
• OCM including user training & adoption to make sure better understand system functionality.

Requirements

• Bachelor’s degree in digital marketing, e-commerce or computer science related field.
• Fluent in English.
• Minimum 5 years’ digital marketing experience.

Application Experience preferred:

• Customer Journey Mapping
• Website DXP/CMS (Word Press/Adobe AEM/Sitecore/
• DAM/PIM (AEM/Bynder/Enterworks)
• SEO/SEM
• Marketing automation platform (Marketo/Hub Spot/SF Marketing Cloud)
• Social marketing (Facebook/Whats App/We Chat/Line/etc.)
• Video/Livestream management
• Google Analytics
• DMP/CDP
• Microsoft Office, Power BI

Job Type: Full-time
Pay: 40,000,000₫ - 55,000,000₫ per month