Australia Job Openings

Australia Post

Senior Communications Manager (Content & Channels)

Richmond

FULL TIME

September 4, 2024

Help us deliver like never before
Australia Post is delivering like never before. From the vehicles that we drive, to the small businesses that make our communities thrive. We’re delivering for the environment, for our communities, for our customers and for our people. We’re moving forward and we want you to come along for the ride.

About the opportunity

The Senior Communications Manager, Content & Channels is part of the team that carries responsibility for protecting and enhancing Australia Post’s reputation, which is achieved through the delivery of Australia Post’s communications strategy.


The Senior Communications Manager, Content & Channels will have responsibility for creating the content strategy, driving a consistent tone of voice across enterprise-wide communication with flow-through to external and social. Consolidating and optimising the use of digital internal channels, specifically driving the use of Viva Engage – our enterprise internal social channel, across the network. The Senior Communications Manager, Content & Channels will drive communications campaigns with key stakeholders across all areas of the business, focusing on amplifying those that deliver on Australia Post’s Post26 strategic objectives.

This role will work to implement and bring to life AP’s positions and decisions via managing resources and activities within the Communications team. Critical to this role will be working collaboratively across the Enterprise Communications and Business Unit teams, as well as PR and Media teams. You will build effective relationships at all levels of the business and develop a deep understanding of business needs and stakeholder audiences.

You’ll be responsible for:
  • Managing the effectiveness of Australia Post’s content and channels, leverage new and existing channels to support strategic objectives
  • Writing the Enterprise-wide content strategy to keep developing what we share in new and refreshed communication channels
  • Leveraging analytics and new tools such as Viva Amplify and Viva Connections to enable cross-department communication and engagement across leaders and teams
  • Playing a key role in the development and delivery of the Communications strategy and the strategic initiatives that will improve communication and engagement for our team members
  • Building trusted relationships with leaders across Australia Post, prepare communication plans, messaging and presentations, as needed
  • Working with Business Unit Communications team members to develop a deep understanding of the priorities, issues and opportunities to work collaboratively
  • Supporting key enterprise projects and initiatives by developing and advising on communications approaches to enhance team member and stakeholder engagement
  • Working with Executive Managers and the Collaboration team to deliver key events (e.g. Town Halls) in both face to face and virtual formats that lead the best-practice use of technology available
  • Identifying external opportunities to leverage media and Executive thought leadership to promote internally and encourage team members to share with their social professional networks
  • Being a key member of the Communication’s extended leadership team
  • Collaborating with the wider Communications team to ensure consistency of business messages and alignment with enterprise-wide programs
  • Driving the Enterprise Communications activity and campaigns
  • Working with the Head of Enterprise to identify opportunities for innovation for the team and manage new projects

About you

You are a seasoned communications expert and leader. Content is your passion and creating campaigns is second nature. Action-oriented, creative and driven by data you are organised, efficient, adaptable and have a solution-focused attitude. You’re inquisitive, proactive, eager to get stuff done, and enjoy building strong relationships with team members and stakeholders across the business.

What are we looking for?
  • Relevant tertiary qualifications in communications or a related discipline in a large and complex organisation
  • Project management skills to ensure that large scale programs are planned, run and evaluated efficiently and consistently
  • Experience in developing, executing, and evaluating communication plans and campaigns
  • Exceptional oral, writing, editing and storytelling skills with an excellent understanding of a wide variety of communication channels and techniques, including digital communications
  • Natural curiosity about issues and developments about current news issues, and in the broader community socio-political environment
  • Highly organised and efficient
  • Ability to work through ambiguity
  • Demonstrated leadership of teams, interpersonal, change communication and project management skills
  • Understanding of issues and reputational impact

How we’ll deliver for you
  • Join one of the most culturally and linguistically diverse workforces in Australia, where we’re all ages, genders and come from all walks of life
  • We deliver on our values of Trust, Inclusivity, Empowerment and Safety every day. They’re the TIES that bind our team together
  • Immerse yourself in the AP Way – where every single team member partakes in a learning module to help understand the vital role we play in delivering on our strategy and purpose

We’re delivering together
At Australia Post, we acknowledge the Traditional Custodians of the land on which we operate, live and gather as employees.

We believe our business should reflect the diverse communities we operate in and are proud to be an inclusive workplace for people from all walks of life. We encourage applications from people of all ages, genders and backgrounds including Aboriginal and Torres Strait Islander peoples, People with Disability, LGBTQIA+ and Refugees. We are one of the largest organisations in Australia to successfully achieve Disability Confident Recruiter status. We are committed to providing an inclusive and barrier-free recruitment process and workplace for those living with a disability and are committed to reviewing and removing bias in our processes to create a gender-equitable recruitment experience and workplace. If you have any questions about accessibility, please contact our Diversity & Inclusion team on inclusivecareers@auspost.com.au

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