Belgium Job Openings

Sitemark

Brand & Content Marketeer - Belgium-based

Leuven

CONTRACT

August 13, 2024

About Sitemark
The shift to solar energy is the fastest energy change in history. The scale at which this happens is perplexing and can only succeed with the right solutions to support it. That’s where Sitemark comes in. Sitemark equips the key stakeholders in large scale solar energy with a unified platform to create optimal efficiency across the entire lifecycle of a solar site. Leading renewable energy companies are using Sitemark to scale solar project construction and maximize performance of more than 7,000 solar sites in over 71 countries.

Job Summary and Responsibilities

As Brand & Content Marketeer at Sitemark, you will play a crucial role in shaping our brand's presence and perception within the solar industry. Building an audience, engaging them, and converting them through content is what really energizes you. You know the impact great content can have on the mysterious B2B buyer journey. So together with our product, customer success, and sales teams, you’ll create and distribute content that is customer-centric, compelling, and creative.


Sounds exciting? Awesome, let’s continue!


  • Be involved in ongoing efforts to position and expand our brand globally.
  • Help build our channels, including social, paid, website, e-mail, PR and offline.
  • Manage and optimize content distribution across these channels.
  • Create engaging content that addresses the needs and challenges of our audiences, as well as the trends within the solar and renewable energy sectors.
  • Together with the Head of Marketing, you’ll create larger content & communication campaigns aligned with overall marketing strategy and brand goals.
  • Work closely with product teams to understand and communicate the value of Sitemark's products to the solar industry.
  • Partner with the sales team to create marketing collateral that supports lead generation, nurturing, and conversion efforts.
  • Monitor, analyze, and report on content performance, using insights to refine strategies and improve marketing impact on business results.
  • Stay up-to-date with the market and the industry trends to ensure that content remains relevant and impactful.

Requirements
  • A bachelor's or master’s degree in marketing/communications or a related discipline.
  • 1-3 years of experience in brand & content marketing, digital marketing, or related roles, preferably within the technology or renewable energy sectors.
  • Professional fluency in understanding and writing English.
  • A keen interest in the ways of B2B marketing and the B2B buyer journey.
  • An entrepreneurial mindset: eager to learn, customer-oriented, results-driven, and ambitious.
  • A blend of creativity and analytical skills: you’re able to both create compelling marketing content and to monitor and optimize it, figuring out what works and why.
  • Strong skills in multi-format, content creation, writing, and editing, with the ability to simplify, craft stories and communicate complex technical concepts across different channels.
  • Proficiency with content creation tools and digital marketing platforms (e.g., Adobe Creative Suite, Canva, Word Press, Hub Spot).
  • Experience working with cross-functional teams, including marketing, product development, and sales.
  • Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced, scale-up environment.
  • Knowledge of the solar industry and understanding its trends, challenges, and opportunities is a strong plus.
  • You're interested in working as an employee, not as a freelancer.

Benefits
  • An exciting job that will offer you the chance to aim high every day.
  • A competitive salary with fringe benefits.
  • Opportunity to work in an internationally focused, fast-paced technology start-up in the renewable energy sector
  • Working (and playing) with a great team.

Master Computer Science
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