The team you will be a part of

This role in summary

Your responsibilities will include

• Develop Marketing Strategies: Create and implement a 360- degree marketing plan on a local level, aligned with company goals as well as local strategies. Determine the optimal media mix.
• Manage Budget: Allocate and oversee marketing budget.
• Collaborate with and manage agencies: Supervise and work closely with different stakeholders: PR, event agencies, print, demo & merchandising, etc.
• Partnerships. Seek for valuable brand & influencer partnerships, in collaboration with PR agencies. Maintain a close relationship with main partners.
• Collaborate closely with the local sales team: Understand the market needs and work closely with sales to achieve market goals. Support sales with marketing activities such as merchandising, demonstrations or promotions.
• Trade marketing: Support trade partners (in close contact with sales) with marketing requests: social media campaigns, instore, brand pages, etc.
• Oversee Content Creation: Manage production of marketing materials in close collaboration with brand team and local sales team
• Collaborate with other Departments: Work with other teams to align marketing efforts.
• Organize Events: Plan and execute promotional events and trade shows.
• Manage Campaigns: Oversee marketing campaigns across various channels.
• Ensure Brand Consistency: Maintain uniformity in brand messaging and visuals.
• Conduct Market Research: Analyze market trends and competition.
• Analyze Performance: Track and report on marketing campaign results in collaboration with PR agencies

Minimum requirements

• Master degree in Marketing and/or International Business
• +5 years experience in trade, brand or product marketing
• Experience working with a premium brand, would be a plus
• Consumer-oriented mindset and channel and market insight
• Experience in development and implementation of concepts
• Fluent in Dutch and English language, French is a plus
• Cross functional team player
• Strong sense of responsibility and autonomy
• Strong analytical and communication skills
• Effective negotiation skills
• Excellent knowledge of Microsoft Excel and Power Point/Google Slides
• Motivated by cooking and home appliance world
• Experience in Sales, PR & Events and Social Media is a plus
• Willing to travel to Brussels/Strombeek 1x/week (during onboarding period)
• Having a driver’s license

What we offer