Welcome to our Philip Morris vacancy.
Did you know that Philip Morris International is undergoing a revolutionary business transformation? We will be far more than a leading cigarette company. We want to change society and deliver a better, smoke-free future. Thanks to the imagination and perseverance of thousands of people at PMI, we have developed smoke-free products that are better alternatives to cigarettes.

And it does not stop there. We are investing in a portfolio of innovative products beyond nicotine. So, whether in new product development, commercialization, operations, science, you name it, we are putting our vision into reality every day and make the change happen, right now.

To strengthen our team, we are currently sourcing a Trade Engagement Executive.
The mission of the Trade Engagement team is to develop a B2B engagement strategy with our trade
partners at its heart. Informing, educating, and motivating our trade partners remains key in order to
continue to reach our consumers with, and inform them about, our brands and multi-category product
offers. The ultimate goal is to create a positive disposition towards our multi-category portfolio of brands
and products in order to facilitate the realization of our commercial KPI’s and to help our trade partners
to optimize their business.

The Trade Engagement Executive will support the enabling of the indirect retail channels to deliver the
best-in-class commercial performance and retail NPS. Within the role your main responsibility is to
support the development and deployment of multi-category Trade Marketing campaigns, programs and
initiatives in support of the commercial agenda. It requires a close collaboration with key internal
stakeholders, such as Field Sales, Key Account, Marketing, Commercial Planning and Country Team BE.

Responsibilities of the role:

• Set up and/or support the development and deployment of a Trade Engagement plan for

different multi-category initiatives in order to inform, educate and motivate our Trade partners
in the best way possible to support the commercial KPI’s.

• Write clear, professional, and singular tone of voice communication (copywriting) in local

languages for different trade communication vehicles, incl. alignment with all involved internal
stakeholders (cf. Marketing, Legal, EA…) to refine and check the content in time.

• Interact in a professional way with third party suppliers for the sourcing and purchase of toolbox

activation items, ensuring end-to-end follow up from initial contact to delivery towards Field
Sales teams.

• Ensure clear and understandable communication towards Field Sales through Teams, Info

bulletin and Sales Letter in collaboration with the Commercial Planning team.

• Help improve our retailer approach on different levels of interaction from a Trade Engagement

point of view with a constructive mind-set.

• Analyze past initiatives to compare the results vs. goals and to identify areas of improvement for

future initiatives.

Key challenges in the role:

• You will have to connect with many internal and external stakeholder to co-create and to get

things done.

• You will have to prioritize the work and requests you will get, to maximize the outcome.
• You will need to get up to speed fast with different processes.
• You will need to be proactive and be able to work independently to achieve the set goals.

You’ll be our ideal candidate if you:

• Have a good understanding and knowledge of the Dutch (indirect retail) market (channels and

customers/retailers) through front office experience.

• Experience with third party management (i.e. agency management) is a plus.
• Strong consumer-centric mindset combined with the ability to adapt messaging towards trade

partners based on retailer knowledge & insights.

• Strong collaboration and influencing skills to seek true collaboration and build bridges with

multiple internal and external stakeholders to reach common goals.

• Solid presentation skills in order to bring a structured story (in .ppt) to an audience of peers in

order to convince them of your plan.

• Effective planning skills to allow and facilitate working on different tasks, projects and initiatives

at the same time whilst respecting the necessary deadlines.

• Independent and hands-on mentality towards finding solutions to problems and overcoming

obstacles in order to move forward.

• Native level of Dutch/French speaking and writing. Being able to write in a professional and pleasant way

is a plus.

• You are comfortable to speak English.

What will the selection process look like?
Talent Acquisition (TA) will perform an initial screening to assess whether candidates match with the defined vacancy requirements. If this is the case, the candidate will be invited for 2 competency-based (virtual) interviews.
In parallel, you will be asked to complete online assessment tests*. At the end of the process, each candidate will receive the assessment results, as well as actionable feedback for their further development.

• Assessment Tests

The tests are integrated in the selection process to increase objectivity of the final decision making. The assessment tests for this role is a cognitive ability test. The results will not be saved in the employee’s file, and will only be used in the context of the vacancy for which the employee is applying. Results are therefore not used for purposes of performance evaluation.

• Cognitive Ability Test: Report links under three headings:

1. Deductive reasoning (measuring the ability drawing logical conclusions)
2. Inductive reasoning (measuring conceptual and analytical thinking)
3. Numerical reasoning (measuring capacity to understand numerical data and interpret mathematical information correctly)