At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where ,Health for all, Hunger for none’ is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. There are so many reasons to join us. If you’re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there’s only one choice.

Sr. Mgr., Customer Experience Management

YOUR TASKS AND RESPONSIBILITIES

• Develop overall customer experience strategies and journey based on thorough understanding of product promotion strategies and medical strategies.
• Lead the education and experience strategies and plans for specific digital products (including IP) and customers, in collaboration with the digital ecosystem and product architecture design;
• Develop innovative IP communication strategies and plans, and integrate cross-border resources in various channels to complete the implementation based on customer experience plans;
• Build and continuously optimize the external supplier system for key functions to ensure high-quality project implementation; Ensure that digital content, user interaction, and communication align with the plans of relevant departments within the company, in order to effectively integrate of resources through thorough cross-departmental communication;
• Withinthe scope of compliance requirements, establish a continuous customer research and direct communication workflow to obtain customer feedback and insights for improving experience;
• Continuously explore innovation opportunities for cross-border cooperation to maximize IP value and customer experience

WHO YOU ARE

• This is a middle-level management position (manager level), with clear requirements for experience and abilities in the following six areas:
• Based on brand strategy and medical strategy, develop customer experience management strategy and complete cross-department communication;
• Conduct consumer-centric omni-channel user experience journey research, identify core pain points, and develop customer experience plans (IP, content, interaction, offline experience, points, promotion and communication)
• Establish a new supplier cooperation system to ensure the continuous implementation of content, interaction, experience projects and other modules (especially in the areas of scientific editor, interactive experience design, IP management and cross-border linkage, etc.), and introduce external capabilities
• Establish a closed-loop feedback system for digital consumer experience, continuously analyze feedback and optimize the experience
• Continuously promote projects and IP within the company, strive for more cross-departmental support, and achieve full integration of internal resources
• Establish external cross-border partners or expert advisory committees (entertainment, communication and popular culture, technology and interaction, cross-border co-branding, etc.), and continuously integrate the top experts in respective professional fields to contribute their insights and resources to the project

YOUR APPLICATION
If your background and personal experience fit this profile, please send us your complete application at www.career.bayer.cn If you have any recommendations, please kindly send mail to cnreferral@bayer.com

Location:
China : Bei Jing : Bei Jing

Division:
Pharmaceuticals

Reference Code:
833111