3M has a long-standing reputation as a company committed to innovation. We provide the freedom to explore and encourage curiosity and creativity. We gain new insight from diverse thinking, and take risks on new ideas. Here, you can apply your talent in bold ways that matter.

• Leading the optimization of end user customer experience to build brand loyalty and advocacy while monitoring and meeting KPIs such as conversion and consumption
• Provide brand site Information Architecture (IA) and User Experience (UX) development from strategy to creation and execution for priority area marketing activities, portfolios, and countries.
• Collect, analyse, and interpret customer interaction data, competitive analysis, and user research to identify opportunities, requirements and information useful in optimizing user experience.
• Lead the last mile of the customer Journey (campaign integration): product pages, landing pages, link tagging/performance, Where to Buy strategy & optimization.
• Provide a vision of SEO as a valuable strategy in the short-medium-long term, both for the creation of strategic semantic content (responding to market demands and users' ways of searching) and at the same time making technical adjustments and web implementations that favor positioning.

• Bachelor’s degree or higher from an accredited institution.
• 2+ years of experience in information architecture (IA), User Experience, Web Strategy or equivalent.
• 2+ years of experience in Data Analytics. (Adobe Analytics, Google Analytics or equivalent)
• 1+ years of experience collaborating with SEO specialist.
• Advance English B2+

• Data analysis experience and ability to self-serve required data to inform strategy and prioritized optimizations. Understanding of how on page engagement data informs UX optimizations.
• Experience working with brand guidelines and templates.
• Experience working with product content/catalogs and e Commerce experiences/teams to drive e Comm and syndication strategies.
• Practical experience in User Experience best practices and tool(s) such as Axure, Figma or equivalent; ability to adapt to a new program.
• Strong attention to detail for testing experiences and problem-solving skills.
• Experience working with web development teams to execute optimization strategies from inception through to publish and ongoing improvements.
• Excellent written and verbal communication skills with a keen ability to ask the right questions
• Portuguese is a plus.

Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Twitter @3M. 3M es un empleador que ofrece las mismas oportunidades. 3M no discriminará a ningún solicitante de empleo por razones de raza, color, edad, religión, sexo, orientación sexual, identidad o expresión de género, origen nacional, discapacidad o estado de veterano. Our approach to flexibility is called Work Your Way, which puts employees first and drives well-being in ways that enable 3M’s business and performance goals. You have flexibility in where and when work gets done. It all depends on where and when you can do your best work.