Denmark Job Openings
Fiskars
Senior Director, Marketing
Frederiksberg
FULL TIME
October 15, 2024
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Strategic Leadership: Develop and implement a global marketing and communications strategy that aligns with Georg Jensen’s vision, mission, and business goals. Refine target consumer segments and drive the brand’s long-term positioning in the luxury market
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Commercial Calendar Management: Lead the creation and management of a global commercial calendar, ensuring alignment with business priorities, sales targets, and key product launches. Collaborate closely with Retail, Merchandising, and e Commerce teams to ensure media planning, digital execution, and campaign delivery are optimized
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Team Leadership: Empower, develop, and lead a diverse and integrated marketing team, including Brand Marketing, Creative, Retail Excellence & Visual Merchandising, and Marketing Activation across regions. Foster a collaborative and creative environment to deliver exceptional results
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Brand Consistency: Work closely with the Creative Director to ensure that all marketing initiatives and brand communications reflect Georg Jensen’s visual identity and maintain consistent messaging across all consumer touchpoints
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Cross-functional Leadership: Serve as the primary liaison between marketing, sales, e Commerce, and retail teams, driving cohesive execution of marketing strategies across all channels. Build strong internal relationships, ensuring strategic alignment and feedback integration
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Financial Accountability: In partnership with Finance, Merchandising, and DTC teams, set and monitor regional marketing budgets. Prioritize and optimize marketing investments to meet financial targets while driving impactful results
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Proven ability to lead global marketing campaigns from concept through execution, ensuring alignment with brand and business goals
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Expertise in cross-functional collaboration, working closely with Sales, e Commerce, and Retail to drive cohesive strategies
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Deep knowledge of omnichannel and digital marketing, with a track record of leveraging these strategies for business growth
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Fluency in English, our working language, required. Danish is a plus
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Master’s degree in Business Administration or related field
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