Egypt Job Openings
Orange Egypt
CVM Lead
November 3, 2024
Purpose of the job
Managing targeted data (mobile internet and MBB) stimulation programs for the personal prepaid, control and post-paid base that up-lift data ARPU, increase penetration of data services within the base and convert more customers into data users.
Duties and responsibilities
Job specification
Education
Experience
Skills and abilities
Managing targeted data (mobile internet and MBB) stimulation programs for the personal prepaid, control and post-paid base that up-lift data ARPU, increase penetration of data services within the base and convert more customers into data users.
Duties and responsibilities
- Prepare engaging and stimulating presentations for new concepts, presenting strategies, quarterly plans and post-launch reviews (T presentations). Presentations must include customer/market insights, figures, KPIs
- Prepare and follow up on all material needed to get approvals (T-1/T0 presentations, business case, budget exercise, NTRA letter)
- Prepare and follow up on all required communication material (scripts, SMS text, VRS waves, CS briefs, OB briefs) proof-read it and assume the role of the customer when receiving it to ensure it delivers the message in an engaging, informative and customer friendly way
- Perform pre-launch tests to ensure SMS/VRS tool is running smoothly and that messages are delivered correctly to the correct target audience
- Give team briefing/training sessions before OB campaigns
- Ensure that pre-launch activities are approved and secured (finance/technology-Siebel readiness)/NTRA) and all teams are briefed about the campaign and their respective roles (CS, technology(development and operations), SMS/VRS teams)
- Closely monitor the in-launch activities campaign performance and system/tools stability and performance and report any concerns/issues on the spot.
- Monitor post-launch activities, ensure that delivery reports and dashboard results (opt-ins/fulfillments) are correct and delivered on time, and report any concerns/issues on the spot
- Request analysis for all completed campaigns through the correct channel (CI insights team/DWH report request) to cover all dimensions typically analyzed in CBM post-launch analyses
-
Update regularly team manager and team head with campaign progress and results according to the time-line:
- 1st update: once campaign is launched to confirm Siebel launch success and the launch of SMSs/VRSs/OB calls.
- 2nd update: day 2-3 after campaign launch to report preliminary results of opt-ins, fulfillments, delivery rates, reach rates, and acceptance rates. Update is expected to be daily for the first week, and then on weekly basis if not requested otherwise.
- 3rd update: once campaign is completed to confirm completion of all SMSs/VRSs/OB calls
- Prepare and send emails to top management and any other relevant teams confirming campaign launch. Must include a brief description of the campaign (scope, target audience, time-line, communication channel)
- Prepare and send emails to management and top management and any other relevant teams confirming campaign completion. Include information about volumes of customers contacted, opt-in/acceptance rates and actual fulfillments
- Prepare post-launch reviews in presentation format to be shared with top management and any other relevant teams (e.g. segments).
- Create a checklist of deliverables for each campaign/project and be constantly on top of it and report regularly on its progress
- Review the time-plan regularly for planned actions and ensure adherence to it
- Report any potential show stoppers/delays to the plan in a timely manner
- Contact all stakeholders to ensure adherence to the plan deliverables and dates
- Seek Base Management knowledge (business / functional / technical) through self-learning, or through group forums (CBM calls, newsletters, etc..)
- Follow up regularly on core KPIs (base breakdown, GAs, recharges, revenues, data subscribers, data usage).
- Provide analysis and recommendations using core KPIs highlighting areas of possible actions to enhance performance / recuperate mal-performance at mass level.
- Seek constant awareness of competition (ATL and where possible BTL moves), with assessment of impact.
- Constantly provide correlation of owned area / initiatives to the core KPIs.
Job specification
Education
- BA in Business Administration, Economics, Finance
Experience
- 0-2 years of experience in similar field
Skills and abilities
- Excellent analytical, communication and presentation skills
Contrat
CDI
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