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  Planning, coordinating and executing all marketing activities in the Finnish market in close collaboration with our Nordic demand generation, web, marketing operations, marketing analytics, brand, PR & communication- and local sales and management teams.
• You will also strategize, execute, and optimize data-driven marketing programs and support campaigns for Northern Europe to achieve sales goals. This is done in close collaboration with our Northern Europe marketing country leads, Integrated marketing managers and colleagues in UKI and CE.

Key responsibilities include:

• Plan and execute activities and events to support business growth.
• Manage the Finnish marketing plan, budget and coordinate all activities in the Finnish market.
• Activate campaigns and activities in the Finnish market in close collaboration with the demand gen team.
• Develop KPIs to monitor success and report on progress.
• Work closely with the Sales management to align to and support the Finnish business plans.
• Work in partnership with our wider international marketing and communications team to ensure tone of voice and messaging in the Finnish translations of web, collateral and other activities.
• You will also contribute to cross regional activities for Northern Europe and wider international activities and campaigns.

Your skills and experience

• We’re looking for an experienced, forward-thinking, data driven marketing professional with a proven track record of driving growth in the Finnish market. You will be hands on, able to create compelling content and campaigns, and able to clearly communicate ideas and value to internal and external stakeholders, including at senior level.
• Degree educated or equivalent, with a minimum of 3-4 years’ experience in B2B marketing.
• Proven track record of managing multichannel activities and campaigns in the Finnish market, demonstrable success impacting pipeline growth is a plus.
• Experience developing and executing integrated marketing campaigns and customer marketing activities using digital tactics, events, webinars and emails as well as content creation.
• Able to manage multiple marketing programs simultaneously.
• Fluent spoken and written Finnish and English.
• Strong commercial acumen with the ability to understand and articulate key business drivers to senior decision makers in a variety of industry sectors.
• Team player with the ability to build relationships on the ground in Finland and within the Nordic, European and International Marketing and Communications teams.
• Good organizational, planning and time management skills.
• Experience working in a matrix environment.
• Knowledge of Marketo or equivalent