Germany Job Openings
PTV Planung Transport Verkehr GmbH
Partner Marketing (m/f/d)
August 29, 2024
About PTV Logistics
This position is located in Karlsruhe, Germany.
We are looking for an experienced and strategic Partner Marketing Manager to join our corporate marketing team. This role is focused on developing and managing marketing programs with our key partners to drive mutual growth and success. The ideal candidate will have a strong background in partner marketing, excellent relationship-building skills, and the ability to create and execute marketing strategies that align with both our business objectives and our partners’ goals. Fluency in English and German is required, and experience in B2B Saa S and/or Transport & Logistics is preferred.
Your responsibilities
- Partner Strategy Development: Develop and implement comprehensive partner marketing strategies to support business growth and achieve joint objectives with key partners.
- Program Management: Plan, execute, and manage joint marketing programs and campaigns, including co-branded content, events, webinars, and other promotional activities.
- Relationship Management: Build and maintain strong relationships with key partner stakeholders to ensure alignment on marketing initiatives and maximize collaboration opportunities.
- Content Creation: Work with partners to create co-branded and joint content that drives engagement and generates leads. Ensure content aligns with both partners’ brands and marketing goals.
- Partner Portal Utilization: Leverage partner portals effectively to manage and distribute marketing assets, track partner engagement, and facilitate communication. Ensure partners are trained and supported in using the portal to maximize its benefits.
- Performance Tracking: Monitor and analyze the performance of partner marketing programs. Use data-driven insights to optimize strategies and report on ROI and key metrics.
- Market Research: Conduct research to understand market trends, partner needs, and competitive landscape to inform marketing strategies and identify new partnership opportunities.
- Collaboration: Work closely with internal teams (e.g., Sales, Product, Corporate Marketing) and external partners to align marketing strategies and share best practices.
Your profile
- Education: Bachelor’s degree in Marketing, Business, or a related field.
-
Experience:
- 3-5 years of experience in partner marketing, channel marketing, or a similar role, preferably within B2B Saa S and/or Transport & Logistics sectors.
- Proven experience in developing and managing successful partner marketing programs and campaigns.
- Language Skills: Fluency in English and German, both written and spoken.
-
Skills:
- Strong ability to build and manage relationships with partners and stakeholders.
- Excellent communication, negotiation, and presentation skills.
- Proficiency in marketing automation tools and CRM systems (e.g., Microsoft Dynamics, Eloqua).
- Experience in creating and managing content for joint marketing initiatives.
-
Analytical Skills:
- Ability to analyze marketing performance data and make data-driven decisions.
- Experience with performance tracking and reporting tools.
- Technical Proficiency: Familiarity with content management systems (CMS) such as Drupal or Word Press and email marketing platforms (e.g., Eloqua) is a plus.
-
Attributes:
- Strategic thinker with strong organizational and project management skills.
- Customer-focused with a passion for understanding and meeting partner needs.
- Proactive and self-motivated with excellent time management and multitasking abilities.
Benefits
- Flexible working hours
- 30 days holiday, 24th and 31th December free
- Bonus model
- Capital-forming benefits
- Occupational pension provision
- Structured induction
- Training programs at PTV Academy
- Departmental and coporate events
- Fitness center at the Headquarters in Karlsruhe
- Free drinks and fruit
- Subsidized canteen
- Jobbike
-
and a lot more
Further information
Contract: unlimited contract, 40h / week
Location: Karlsruhe, Germany
Contact Person:
Lena Kary
Talent Acquisition Partner
0721 9651-7260
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