Hong Kong Job Openings

The Hong Kong Inclusion Platform

Assistant Marketing Manager - E-commerce marketing firm

FULL TIME

September 2, 2024

Company Profile:
Our client is a leading international e-commerce platform specializing in Asian beauty and fashion products from South Korea, Japan, and China. They offer a dynamic working environment and excellent growth opportunities.

Responsibilities:
  • Strategic Content Development:
  • Develop and execute strategic content goals and objectives for the team and the company's global social media platforms.
  • Identify and implement process improvements to boost efficiency and productivity, ensuring all work adheres to quality standards.
  • Campaign Collaboration and Execution:
  • Collaborate with cross-functional teams to execute marketing campaigns and product launches across social media.
  • Analyze customer interactions and social media trends to inform and shape future content strategies.
  • Brand Management:
  • Manage the tone, messaging, and visual style of the company's social media accounts to maintain brand consistency.
  • Evaluate the effectiveness of content strategies and campaigns through performance analysis, aiming to maximize organic engagement and achieve key performance indicators (KPIs).
  • Continuous Improvement:
  • Stay up-to-date with the latest social media best practices and platform changes to optimize content and campaigns.
  • Participate in ad-hoc projects as required to support the overall marketing and communications initiatives.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field
  • 5+ years of relevant experience in social media management or content creation
  • 1-2 years of experience in a supervisory or managerial role
  • Excellent written and verbal communication skills in English
  • Strong people management skills combined with hands-on experience in marketing communications
  • Creative, proactive, self-motivated, and able to work independently
  • In-depth knowledge of major social media platforms and content creation best practices
  • Excellent organizational and project management abilities, with a talent for prioritizing tasks and managing multiple projects concurrently
  • Proficient in MS Office applications, particularly Excel and Power Point
  • Experience in content creation for Instagram, Tik Tok, and other emerging platforms is a plus
  • Familiarity with analytics tools like Google Analytics and Facebook Ads Manager is advantageous
Desired Skills:
  • Proven track record in developing and executing successful social media strategies and campaigns
  • Ability to analyze customer interactions and social media trends to inform content planning and optimization
  • Strong copywriting and visual design skills to create engaging and on-brand content
  • Understanding of social media algorithms and best practices for organic growth and paid advertising
  • Experience in managing and mentoring a team of content creators and social media specialists
  • Data-driven mindset with the ability to measure and report on the performance of social media initiatives
  • Creativity and adaptability to stay ahead of the curve in the ever-changing social media landscape
  • Excellent problem-solving and decision-making skills
  • Attention to detail and a commitment to maintaining brand consistency across all social media channels
Company Benefits:
  • 5-day work week.
  • International and enjoyable working environment.
  • Medical and dental insurance coverage.
  • Staff discounts on the e-commerce platform.
  • Annual, birthday, and exam leave with full pay for sick leave.
  • Stock options available.
Job Type: Full-time
Pay: $35,000.00 - $45,000.00 per month
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