Hong Kong Job Openings
The Hong Kong Inclusion Platform
Marketing Assistant - KOL Marketing - Hong Kong Based
FULL TIME
October 15, 2024
Our client is a leading international e-commerce platform specializing in Asian beauty and fashion products from South Korea, Japan, and China. They offer a dynamic working environment and excellent growth opportunities.
Responsibilities:
- Campaign Planning and Execution:
- Collaborate with the marketing team to develop and implement integrated digital marketing campaigns across the US, Europe, and Asia markets.
- Assist in defining campaign strategies, tactics, and budgets to achieve the desired marketing objectives.
- Ensure seamless coordination and execution of campaigns across various digital channels.
- Partnership Management:
- Identify, establish, and maintain strong relationships with key digital marketing partners, including price comparison sites, coupon platforms, influencers, bloggers, and publishers.
- Coordinate with partners to facilitate successful campaign outcomes, such as product seeding, content creation, and performance tracking.
- Ensure all partnership-related contractual requirements are fulfilled.
- Performance Tracking and Optimization:
- Monitor the performance of digital marketing campaigns, analyze the data, and provide actionable insights for optimization.
- Prepare comprehensive reports on the effectiveness of campaigns, highlighting key metrics and recommendations.
- Collaborate with the team to implement optimization strategies based on performance analyses.
- Competitive Landscape Analysis:
- Conduct ongoing competitive research to stay informed about industry trends, best practices, and competitor activities.
- Provide recommendations based on competitive insights, market learnings, and industry benchmarks to enhance the overall digital marketing strategy.
- Cross-Functional Collaboration:
- Work closely with the broader marketing team and other departments to ensure the seamless integration of digital marketing initiatives.
- Assist with additional assignments as needed to support the overall marketing goals and objectives.
- Bachelor's degree in Marketing, Business, e Commerce, or a related field
- 0-1 year of relevant experience in digital marketing, startups, or media agencies (or relevant internships for fresh graduates)
- Strong understanding of digital marketing channels, including search, social media, and content marketing
- Proficient in using digital marketing tools and analytics platforms (e.g., Google Analytics, social media management tools)
- Excellent organizational skills and attention to detail
- Proactive, dynamic, and customer-centric approach to work
- Strong communication and interpersonal skills, both verbal and written
- Proficient in Microsoft Office, especially Excel for data analysis and reporting
- Fluency in English (both written and spoken)
- 5-day work week.
- International and enjoyable working environment.
- Medical and dental insurance coverage.
- Staff discounts on the e-commerce platform.
- Annual, birthday, and exam leave with full pay for sick leave.
- Stock options available.
Pay: $17,000.00 - $19,000.00 per month
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