Ireland Job Openings

Motor Services Limited.

Brand Manager - BYD South Dublin

Deansgrange

FULL TIME

September 2, 2024

MSL Motor Group is a family-owned business which has been in operation since 1959. We are a sister company of Motor Distributors Limited, the exclusive importer and distributor of BYD in Ireland. We wish to recruit a Brand Manager for our location in BYD South Dublin which is located at MSL Deansgrange.
We are looking for an experienced, motivated, proactive professional who will be responsible for the development of our Sales Strategy. This is a new position, created to increase our sales and market share in PC & CV, Public Sector sales channels as we introduce the BYD brand to the Irish market.
Reporting to the Head of Commercial Operations the successful candidate will be offered an exciting career in the electric mobility field. BYD is a market leader across all ranges – passenger cars, trucks and buses. As our colleague, you will make an enormously positive and personal impact on the planet and climate sustainability. The BYD brand has an incredible story to tell and is one of the most exciting brands to arrive into Ireland to lead the way in the future of electric motoring.
Key duties & Responsibilities;
  • Create the environment to realise the potential of the BYD dealership.
  • Managing the day to day running of the dealership, managing and leading the sales team and ensuring sales targets are achieved and exceeded for all vehicle types.
  • Ensuring our customers are provided with the highest level of customer satisfaction at all stages in the customer journey.
  • To sell the maximum number of new units through the use of an effective sales process, whilst at the same time achieve the best profit for the Dealership.
  • Maintain showroom and exterior displays to the highest standards as required by the BYD brand.
  • Develop, maintain and implement sales processes for the sales team and front of house teams.
  • Using various sources, to prospect for new and used car clients on a regular basis to create additional sales opportunities.
  • Ensure sales team introduce customers to Aftersales staff in order that they are aware of the facilities and procedures.
  • Stock management of both new and used vehicles and ensuring the optimum rate of stock turn is achieved at all time.
  • New vehicle ordering management, ensuring that the correct model mix and specification is selected for our market and region.
  • Responsibility for all trade transactions ensuring full transparency and profit optimisation.
  • Monitor and maintain an accurate appraisal process for all vehicles offered for part exchange.
  • Manage the preparation and handover process of sold vehicles to clients.
  • Working with sales team to execute an effect follow up process and maintain regular contact with all new and existing clients to ensure that relationships preserved.
  • Develop, maintain and implement a training programme for sales team and front of house teams.
  • Ensure all customer information, sales activities, vehicle documentation and other relevant information is kept and maintained accurately and comprehensively.
  • To increase awareness of Dealership and the BYD Brand through innovative and promotional initiatives.
  • Maintain the highest levels of customer satisfaction and build rapport with existing and new customers.
  • Maintain and enhance the manufacturer relationship at all times.
  • Lead, coach and mentor the Sales Teams on an ongoing basis.
  • Develop, consistently monitor, and adjust sales goals to achieve the dealerships and franchise objectives.
  • Performance manages the sales team to ensure they are consistently meeting and exceed their sales target and goals.
  • Analyse market and franchise data to develop growth plan and identify areas of opportunity.
  • Work closely with the Head of Commercial Operations and Branch Accountant to progress and implement effective cost control policies.
  • Develop with the Head of Commercial Operations a franchise plan which consistently evaluates performance to develop methods for improving performance.
  • Monitor department performance against Group and Manufacturer KPI’s, targets and budgets.
The successful candidate will ideally;
  • Have financial and commercial acumen.
  • Be highly motivated and self-driven individual who will lead by example.
  • Be enthusiastic and outgoing personality.
  • Have strong written and verbal communication skills.
  • Have the ability to deliver strong and persuasive sales & aftersales presentations.
  • Have strong skills in closing deals and turning enquiries into sales.
  • Have the ability to negotiate objections with credibility and authority.
  • Be able to develop, organise and implement successful marketing events and campaigns in conjunction with the Marketing Department.
If you meet the above criteria and are interested in being considered for this position, please submit a cover letter outlining your availability and salary expectation, together with a comprehensive Curriculum Vitae.
Job Types: Full-time, Permanent
Work Location: In person
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